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Email examplesBrandsBlue BuffaloWelcome

Blue Buffalo welcome email

Welcomes new subscribers to the Blue Buffalo community and previews pet-parenting tips and updates. It also directs readers to dog and cat food and treat categories.

Blue Buffalo

Day 0 after signup

[First name], welcome to BLUE! 💙

Get pet parenting tricks, seasonal tips, and more right to your inbox.

Why it works

  • Open with a warm welcome and a simple statement of what joining the community means.
  • Offer clear category links so subscribers can quickly browse the products relevant to their pets.

How it is built

  1. Welcome message
  2. Community promise
  3. Dog product link
  4. Cat product link
  5. Unsubscribe footer
Email copy

View in Web Browser Welcome to BLUE, where we love and feed our pets like family. As part of our community, you'll be the first to hear about our latest updates. Dog Food & Treats Cat Food & Treats Welcome to BLUE, where we love and feed our pets like family. As part of our community, you'll be the first to hear about our latest updates. Dog Food & Treats Cat Food & Treats This email was sent to you@example.com because you signed up for Blue Buffalo emails. No longer want to receive these emails? Unsubscribe © Blue Buffalo Blue Buffalo Company, Ltd. 7942 West Bell Road Suite C5, P.O. Box 608 Glendale, AZ 85308 Please do not reply to this message.

Brand
Blue Buffalo
Industry
Ecommerce · Pet food
Type
Lifecycle
Email
Welcome
Sent
Day 0 after signup
Sent at
Sun, 10:52 AM UTC
From
Blue Buffalo <reply@email.bluebuffalo.com>
Personalized
All welcome email examples

Breakdown

Main button
“Dog Food & Treats”
Calls to action
5 buttons, 48 links
Length
120 words · Under a minute
Images
33, incl. a GIF
Layout
Multi-column · Visual
Voice
Friendly
Language
English
Fonts
Raleway, Poppins, Lato
Dark mode
No custom styles

Colors

  • #2d4872
  • #ffffff
  • #3490bf
  • #6a56ba
Blue emailsLight emails

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