In the order they arrived, from the first email after signup.
How often, when and how Chewy emails its subscribers, measured from every email we received.
Every email Chewy sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 18
18 days later
Every subject line and preview text, in the order they arrived.
We captured 2 emails from Chewy after signing up: welcome and sale / discount emails.
50% of its emails arrived on the day we signed up, it sends with SendGrid, its designs lean blue and all of its emails use free shipping.
Its subject lines run about 31 characters.