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Email examplesBrandsBinance

Binance email examples

SaaS·Cryptocurrency exchange·binance.com
Emails
7
Sequence
1
Typical send day
Day 3
Subject length
60 characters
Sending platform
Amazon SES

All Binance emails

Its sequences first, then the emails it sent outside them, in the order they arrived.

Day 0
Day 0
Day 1
+3 more

Sequence · 6 emails over 5 days

Binance onboarding

Clone

Один клік може принести вам 30 000 $ 💰

BinanceEvent invite
Remix

Binance email marketing facts

How often, when and how Binance emails its subscribers, measured from every email we received.

Emails captured
7 emails
Received
Nov 9, 2026 to Nov 14, 2026
Automated sequences
1
First week after signup
7 emails
First 30 days
7 emails
Busiest send day
Monday (29%)
Typical send time
Around 11 AM UTC
Subject line length
60 characters (median)
Emoji in subject lines
71%
Preview text set
100%
Sending platform
Amazon SES

The first 30 days after signup

Every email Binance sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • 🎉Ласкаво просимо на Binance — давайте налаштуємо ваш акаунтWelcomeWelcome
    • 🎉Ласкаво просимо на Binance — давайте налаштуємо ваш акаунтWelcomeWelcome
  2. Day 1

    • До повного доступу лічені хвилиниActivation nudgeActivation nudge
  3. Day 3

    2 days later

    • Термін дії вашого повернення на 20 USDT скоро закінчиться — пройдіть верифікацію заразActivation nudgeActivation nudge
    • Один клік може принести вам 30 000 $ 💰Event inviteEvent invite
  4. Day 4

    • Здійсніть депозит 10 $ і отримайте повернення комісії за торгівлю на 30 USDT 💰Activation nudgeActivation nudge
  5. Day 5

    • Досі не здійснили депозит? Усе дуже просто👇Activation nudgeActivation nudge

Binance's email subject lines

Every subject line and preview text, in the order they arrived.

  1. 🎉Ласкаво просимо на Binance — давайте налаштуємо ваш акаунт[Пройдіть верифікацію за кілька хвилин і отримайте свою першу винагороду]—Welcome·Nov 9, 2026
  2. 🎉Ласкаво просимо на Binance — давайте налаштуємо ваш акаунт[Пройдіть верифікацію за кілька хвилин і отримайте свою першу винагороду]—Welcome·Nov 9, 2026
  3. До повного доступу лічені хвилини[Пройдіть верифікацію та отримайте повернення комісії на 20 USDT]—Activation nudge·Nov 10, 2026
  4. Термін дії вашого повернення на 20 USDT скоро закінчиться — пройдіть верифікацію зараз[Ваші винагороди вже чекають]—Activation nudge·Nov 12, 2026
  5. Один клік може принести вам 30 000 $ 💰[Приєднуйтесь зараз і отримайте 3 безкоштовні кліки]—Event invite·Nov 12, 2026
  6. Здійсніть депозит 10 $ і отримайте повернення комісії за торгівлю на 30 USDT 💰[Поповніть свій акаунт уже сьогодні]—Activation nudge·Nov 13, 2026
  7. Досі не здійснили депозит? Усе дуже просто👇[Здійсніть депозит на суму від 10 $ і отримайте повернення комісії на суму 30 USDT]—Activation nudge·Nov 14, 2026

Binance's email strategy at a glance

We captured 7 emails from Binance after signing up: activation nudge, welcome and event invite emails. They form 1 automated sequence you can follow day by day.

29% of its emails arrived on the day we signed up, it sends with Amazon SES, its designs lean yellow and 57% of its emails use single cta.

Its subject lines run about 60 characters.

Brand colors in its emails

  • #000000
  • #e6e8ea
  • #ffffff
  • #f0b90b

Send emails like Binance's, for your brand

Clone Binance's sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What Binance's emails have in common

Styles

Single CTA57%Social proof29%Countdown14%

Colors

Yellow29%

Sending platforms

Amazon SES100%

Compare these emails across brands

  • Activation nudge email examples1405
  • Welcome email examples2802

Similar Cryptocurrency exchange brands

  • KuCoin5 emails
  • Hyperping1237 emails
  • Oh Dear49 emails
  • Dupple47 emails
  • Grep AI47 emails
  • OpenProse45 emails
  • TrackJS40 emails
  • Atlassian39 emails

Frequently asked questions

What email platform does Binance use?

Binance's emails in this gallery were sent with Amazon SES, detected from their delivery headers.

How many emails does Binance send after signup?

We captured 7 emails from Binance across 1 sequence, 29% of them on the day we signed up.

Does Binance send a welcome email?

Yes. Binance sent 2 welcome emails. Open them above to see the subject line, preview text and full design.

When does Binance send its emails?

29% of Binance's emails arrived on a Monday, its busiest day, and the typical email arrived around 11 AM UTC.

What kind of emails does Binance send?

Of the emails we captured: 86% lifecycle and 14% promotional.