Bergdorf Goodman
Day 2 after signup
125 Years of BG: KITON
The Italian house joins the celebrations with exclusive designs.
Why it works
- Pairing a milestone celebration with a named designer gives the campaign a clear editorial angle.
- Calling out exclusive designs makes the featured collection feel distinct without needing a complicated offer.
- The available email content keeps navigation and preference links easy to locate.
How it is built
- Department navigation
- Anniversary designer feature
- Shopping category links
- Brand and preference footer
Email copy
DESIGNERS A-Z WHAT'S NEW WOMEN MEN BEAUTY SALE DOWNLOAD OUR APP The Store Need Help? To ensure you receive our emails in your inbox, add bergdorfgoodman@e.bergdorfgoodman.com to your address book. Attention: Bergdorf Goodman Direct Marketing 225 Liberty Street New York, NY, 10281, US © 2026 Bergdorf Goodman. All Rights Reserved. | Privacy Policy Unsubscribe or change your email preferences View in a Web Browser