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Email examplesBrandsBeauty BaySeasonal campaign

Beauty Bay Halloween beauty campaign

Beauty Bay promotes Halloween makeup looks and related palettes and shimmer oil. The email groups product suggestions by themed looks and links to shop.

Beauty Bay

Day 32 after signup

Last call for Halloween glam ๐ŸŽƒ

Shop colour, shimmer, and spooky shades.

Why it works

  • Frame the seasonal campaign around a clear occasion and an appealing way to take part.
  • Organize product suggestions by distinct looks so readers can quickly find an idea that suits them.
  • Place a direct shopping action before the product details to make the next step clear.

How it is built

  1. Playful Halloween headline
  2. Campaign introduction
  3. Halloween shopping CTA
  4. Themed product suggestions
  5. Policy and unsubscribe footer
Email copy

Don't trick, just treat yourself. From cursed colour to smoky shades and spellbinding shimmer, discover everything you need to create your Halloween look. โ€Š Explore Halloween โ€Š What's your Halloween vibe? โ€Š Wicked Hues Get into the trending emerald look with our By BEAUTY BAY Botanical 42 Colour Palette. Shop now Golden Ghoul Go glam with our By BEAUTY BAY Shimmer Oil for a Halloween look that glows all night. Smoked Shadows Give classic Halloween looks a twist with the Samplr 25-Pan Colour Palettes. Shop now Shop now โ€Š Read more Follow us Minimum spend and exclusions apply. Pricing, discounts, and promotions are accurate as of the time the content was created. The promotion is valid for a limited time and BEAUTY BAY reserve the right to end the promotion at any time. A Beauty Inc Ltd. Registered office address Level 12, 5 Exchange Quay, Manchester, M5 3EF Unsubscribe Privacy Policy View Online

Brand
Beauty Bay
Industry
Other ยท Beauty
Type
Promotional
Email
Seasonal campaign
Sent
Day 32 after signup
Sent at
Wed, 8:45 AM UTC
From
BEAUTY BAY <e@e.beautybay.com>
Product grid
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 25 links
Length
149 words ยท Under a minute
Images
16, incl. a GIF
Layout
Multi-column ยท Visual
Voice
Playful
Language
English
Fonts
Arial
Dark mode
No custom styles

Colors

  • #0068a5
  • #ffffff
  • #000000
  • #dde8f2
Blue emailsLight emails

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