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Email examplesBrandsba&shProduct launch

ba&sh grey capsule collection email

Introduces grey as a key fashion trend for the season and highlights ba&sh’s digital capsule collection. A prominent shop button invites readers to explore the look.

ba&sh

Day 30 after signup

Grey is the dominant colour

Grey on grey

Why it works

  • Lead with a clear seasonal trend to give the collection a strong editorial angle.
  • Place one prominent shopping call to action before the styling details so readers can move directly from inspiration to browsing.

How it is built

  1. Trend-led headline
  2. Seasonal style introduction
  3. Primary shop button
  4. Outfit and product details
  5. Collection mention
  6. Brand and preference footer
Email copy

If you are unable to view this message, click here Cooler, chic, and more on-trend than ever, gray is emerging this season as the new go-to fashion choice. SHOP NOW It’s worn as a head-to-toe look: tailored pants, a sweater with embroidered details, faux fur, pleated boots, iconic bags… An exclusively digital capsule collection. Our Accessories instagram facebook youtube pinterest Wrong language? Click here to change your email preferences. Do not reply to this email. To contact customer service click here. If you no longer wish to receive emails from us, click here. BA&SH 33 rue Pastourelle, 75003 PARIS.

Brand
ba&sh
Industry
Other · Fashion
Type
Promotional
Email
Product launch
Sent
Day 30 after signup
Sent at
Mon, 2:01 PM UTC
From
ba&sh <newsletter@email.ba-sh.com>
Single CTA
All product launch email examples

Breakdown

Main button
“SHOP NOW”
Calls to action
1 button, 17 links
Length
100 words · Under a minute
Images
8, incl. a GIF
Layout
Single column · Visual
Voice
Inspirational
Language
English
Fonts
arial
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
Light emails

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