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Email examplesBrandsFarfetchProduct launch

Farfetch Toteme FW26 collection email

Introduces Toteme’s FW26 collection with a short description of its design aesthetic and a prompt to shop the pieces.

Farfetch

Day 18 after signup

FW26 with Toteme

Explore the pieces

Why it works

  • Lead with the collection name so readers immediately understand what is being featured.
  • Use a concise description of the collection’s aesthetic before presenting a direct shopping action.

How it is built

  1. Collection headline
  2. Style description
  3. Shop call to action
  4. Account and footer links
Email copy

FW26 with Toteme Explore Swedish-inflected sophistication from the Stockholm brand, featuring sculptural silhouettes, minimalist accessories and pops of cherry red. Shop Toteme Shop Toteme FARFETCH App for iOS and Android Email Preferences My Account Refer a Friend Contact Us Unsubscribe FARFETCH, The Bower, 211 Old Street, London, EC1V 9NR Returns will not be accepted at this address UK company number 06400760 | © 2026 FARFETCH

Brand
Farfetch
Industry
Other · Luxury fashion
Type
Promotional
Email
Product launch
Sent
Day 18 after signup
Sent at
Wed, 12:07 PM UTC
From
FARFETCH <farfetch@emails.farfetch.com>
Sent with
Amazon SES
All product launch email examples

Breakdown

Calls to action
0 buttons, 35 links
Length
63 words · Under a minute
Images
44
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Fonts
Farfetch Basis Regular, Farfetch Basis Bold
Dark mode
No custom styles

Colors

  • #f5f5f5
  • #222222
Light emails

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