In the order they arrived, from the first email after signup.
How often, when and how AOL Today emails its subscribers, measured from every email we received.
Every email AOL Today sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 2
2 days later
Day 3
Day 4
Day 6
2 days later
Every subject line and preview text, in the order they arrived.
We captured 6 emails from AOL Today after signing up: digest, welcome and newsletter emails.
17% of its emails arrived on the day we signed up and its designs lean yellow and blue.
Its subject lines run about 60 characters.
