Overview
Spently (now UpOrder) and Mailchimp serve different email purposes. See our Spently comparison and Mailchimp comparison for individual breakdowns.
Spently customizes Shopify notification emails. Mailchimp sends marketing campaigns. They do not compete and many stores use a marketing platform alongside Spently.
Pricing Comparison
- Spently: Free for 25 orders/month, ~$100/month at 500 orders
- Mailchimp Standard: $100/month at 10,000 contacts
- Both together: ~$200/month
- Sequenzy: $29/month for 50,000 emails
See our pricing page for details.
Where Spently Wins
Notification email optimization
Spently customizes 25+ Shopify notification templates with branded designs, upsells, discount codes, and product recommendations. Mailchimp has no ability to modify Shopify notification emails.
Revenue from receipts
Notification emails have 60-80% open rates. Spently turns these into revenue opportunities with minimal ongoing effort.
Where Mailchimp Wins
Full marketing platform
Mailchimp offers email campaigns, automation journeys, A/B testing, audience management, landing pages, and social posting. Spently has none of these marketing capabilities.
Works with any platform
Mailchimp integrates with virtually every platform and business type. Spently works exclusively with Shopify notification emails.
Free tier
Mailchimp's free plan includes 500 contacts and 1,000 emails per month. Spently's free tier covers 25 orders per month. For starting out, Mailchimp provides more free marketing capability.
Why Sequenzy Is the Budget Marketing Alternative
At $29/month, Sequenzy offers AI-generated email sequences, advanced automation, transactional email, and Shopify integration at 71% less than Mailchimp. It does not have landing pages or social posting, but covers email marketing with AI power. Pair with Spently for notification optimization and you have a complete email stack for under $130/month.