Shopify EmailvsConstant Contact

Shopify Email vs Constant Contact

Free built-in email vs the legacy platform

TL;DR

Shopify Email is free and simple. Constant Contact costs $80+/month at 10k contacts with event marketing and social tools. Neither excels at e-commerce automation. For Shopify stores, dedicated e-commerce email platforms are better than both.

Key Differences

The main things that set these tools apart

Brand recognition

Constant Contact has been around since 1995. It is one of the most recognized names in email marketing. Shopify Email is newer but built into Shopify.

E-commerce automation

Neither is strong at e-commerce automation. Constant Contact has basic automations. Shopify Email has minimal. Dedicated e-commerce platforms outperform both.

Event marketing
Constant Contact wins

Constant Contact uniquely includes event registration and management. If you run in-store events or trunk shows, this is valuable.

Price for Shopify stores
Shopify Email wins

Shopify Email is nearly free. Constant Contact costs $80+/month. For Shopify store email specifically, the value proposition of Constant Contact is weak.

Pricing Comparison

At 10,000 subscribers

Shopify Email
~$10/month

First 10k emails free, then $1/1,000

Visit Shopify Email
Constant Contact
$80+/month

Standard plan

Visit Constant Contact
Sequenzy

The SaaS alternative

$29/month

50,000 emails, unlimited subscribers

Feature Comparison

Side-by-side feature breakdown

Feature
Shopify Email
Constant Contact
Sequenzy
Features
Event marketing
Social media tools
Email automation
Minimal
Basic
AI-powered
Shopify integration
Native
Basic
Native
Pricing
Price at 10k
~$10/mo
$80+/mo
$29/mo

Best For

When to choose each tool

Choose Shopify Email if you...
  • Basic Shopify email sends
  • Tight budget
  • Just need simple campaigns
Choose Constant Contact if you...
  • Need event marketing and registration
  • Want social media tools alongside email
  • Comfortable with established platforms
Choose Sequenzy if you...
  • Shopify stores wanting AI e-commerce automation
  • Better email automation at $29/mo
  • Native Shopify integration
  • Transactional and marketing together

Why Sequenzy Is Better for Shopify

Built for e-commerce

Native Shopify integration with customer sync, order events, and abandoned carts. Neither Shopify Email nor Constant Contact offers this level of e-commerce focus.

AI automation at $29/mo

Better automation than both at a lower price than Constant Contact.

Try Sequenzy Free

Overview

Shopify Email is free and built into your store. Constant Contact is a legacy email platform with event marketing and social tools. For Shopify stores specifically, neither is the best choice for serious e-commerce email.

Constant Contact's strength is in event management and social posting alongside email. If your store hosts events, workshops, or trunk shows, that unique combination has value. For standard e-commerce email marketing, dedicated platforms like Sequenzy, Omnisend, or Klaviyo are better investments.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses email-volume-based pricing. You only pay for emails you send. Unlimited contacts on all plans — storing subscribers is always free.

All Pricing Tiers

  • 2.5k emails/month: Free (Free annually)
  • 15k emails/month: $19/month ($205/year annually)
  • 60k emails/month: $29/month ($313/year annually)
  • 120k emails/month: $49/month ($529/year annually)
  • 300k emails/month: $99/month ($1069/year annually)
  • 600k emails/month: $199/month ($2149/year annually)
  • 1.2M emails/month: $349/month ($3769/year annually)
  • Unlimited emails/month: Custom pricing (Custom annually)

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (15k - 1.2M emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (Unlimited emails)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for emails you send — unlimited contacts on all plans
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com