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Email examplesBrandsUrban OutfittersNewsletter

Urban Outfitters beauty picks newsletter

A curated editorial-style roundup highlights bottles and beauty products worth carrying every day. The email also promotes UO Rewards and a discount on a first order.

Urban Outfitters

Day 22 after signup

What’s in our bag?

The bottles and beauty bits worth carrying everywhere

Why it works

  • Use an editorial question as the subject to frame product recommendations around a relatable everyday routine.
  • Keep the shopping angle distinct from the loyalty offer so readers can engage with the product picks without needing to join.

How it is built

  1. Editorial subject
  2. Beauty product roundup
  3. Rewards invitation
  4. Shopping navigation
  5. Store and help links
  6. Delivery and legal details
Email copy

Join UO Rewards + get 10% OFF your first order* Join now → Shop UO Help + Info Find a Store Contact Us UO Rewards UO Community You are subscribed as you@example.com Unsubscribe Privacy Policy Free Standard Delivery on all orders over £40 delivered to the UK. If your order value is less than this, the delivery charge is £3.99. No code required. These rates are not applicable for orders shipped outside of the UK. Cannot be applied to previous purchases. Free Delivery applies only to merchandise. Taxes and Gift Cards do not count toward the Free Delivery total. UO Rewards Terms and Conditions View in a browser Urban Outfitters Europe 146 Brick Lane London, E1 6RU, United Kingdom © 2026 UrbanOutfitters.com. All Rights Reserved.

Brand
Urban Outfitters
Industry
Ecommerce · Fashion and apparel
Type
Newsletter
Email
Newsletter
Sent
Day 22 after signup
Sent at
Sat, 5:07 PM UTC
From
Urban Outfitters Europe <urbanoutfitters@s.urbanoutfitters.eu>
All newsletter examples

Breakdown

Calls to action
0 buttons, 49 links
Length
125 words · Under a minute
Images
38, incl. a GIF
Layout
Multi-column · Visual
Voice
Friendly
Language
English
Fonts
Helvetica, Open Sans, Arial
Dark mode
No custom styles

Colors

  • #0c509f
  • #ffffff
  • #e0b1aa
  • #ffd900
  • #5c5c5f
Yellow emailsPink emailsBlue emailsLight emails

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