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Email examplesBrandsTourRadarSeasonal campaign

TourRadar Black Friday travel deals

Promotes limited-time Black Friday discounts on European tours, with country-specific offers and featured trips. It also highlights TourRadar+ savings and urges readers to browse before the lineup changes.

TourRadar

Day 46 after signup

πŸ”” Last call this week: Black Friday up to 70% off

This week's lineup changes in under 24 hours. Europe up to 50% off. Italy, Greece, Spain, Iceland. Sign up for TourRadar+ and even your first booking costs a little less.

Why it works

  • Lead with the deadline and the biggest discount so the seasonal offer is immediately clear.
  • Follow the urgency with country-level deals and specific tour examples to help readers find a relevant option.
  • Reinforce the offer with concise trust cues, then give readers clear ways to browse deals or join the loyalty program.

How it is built

  1. Urgent sale headline
  2. TourRadar+ savings pitch
  3. Trust and benefits
  4. Country deal list
Email copy

Sign up β€Š Last call: Europe at up to half price. Italy. Greece. Spain. Iceland. This week's Black Friday lineup has less than a day left. New to TourRadar+? Sign up and your first booking saves up to 3% more, applied automatically at checkout, no code needed. β€Š Once it runs out, this lineup is gone. Beat the clock β€Š βœ“ Best price, guaranteed βœ“ 24/7 Travel Experts βœ“ 4.6 on Trustpilot β€Š Join for free Save up to 3% on your first booking. Join TR+ 1 booking 4 bookings Black Friday deals by country Up to 50% off Italy Up to 50% off Greece Up to 50% off Spain Up to 40% off Iceland Featured Europe deals 30% off Best of Greece: Athens & 4 Islands (Self-Guided) by DOT Travel 4.5 β˜… (79) From US$3,235 US$2,264 View deal 25% off Spanish Delights, 7 days from Madrid by VPT Tours 4.3 β˜… (24) From US$1,270 US$952 View deal 25% off Unique Tour of Sicily, Premium Small Group (English-guided) by Dimensione Sicilia Tours From US$6,098 US$4,573 View deal The weekly lineup changes in less than a day. See this week's lineup β€Š β€Š Download our app explore, inspire, book and manage your next adventure Scan to download β€Š β€Š KΓ€rntner Ring 5-7 Top 304-306, Vienna, 1010, Austria You can unsubscribe from this email or view our Terms & Conditions To ensure you continue receiving our emails in your inbox, please add explore@mail.tourradar.com to your address book or trusted sender list. Fares and offers are correct at time of sending and subject to availability and may be changed or withdrawn at any time. Promo codes can't be combined with your TourRadar+ saving; you get whichever saves you more. View full Terms and Conditions on our website. Best Price Guarantee terms apply.

Brand
TourRadar
Industry
Ecommerce Β· Travel tours
Type
Promotional
Email
Seasonal campaign
Sent
Day 46 after signup
Sent at
Tue, 9:12 AM UTC
From
TourRadar <explore@mail.tourradar.com>
Sent with
Iterable
CountdownProduct grid

See this email for your brand

Try it
  • Featured tour deals
  • App download prompt
  • Social proof
    All seasonal campaign email examples

    Breakdown

    Calls to action
    0 buttons, 37 links
    Length
    302 words Β· 1 min read
    Images
    14
    Layout
    Multi-column Β· Visual
    Voice
    Urgent
    Language
    English
    Fonts
    Helvetica Neue
    Dark mode
    No custom styles

    Colors

    • #e22b2c
    • #ffffff
    • #06485e
    • #c32224
    • #323637
    Red emailsBlue emailsLight emails

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