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Email examplesBrandsTourRadarSeasonal campaign

TourRadar Black Friday travel deals email

Promotes Black Friday tour deals and highlights the extra savings available to free TourRadar+ members. It pairs featured trip offers with trust signals and links to more deals and the app.

TourRadar

Day 45 after signup

(1) πŸ“© Psst. A cheaper way to book Black Friday

Members pay less than the Black Friday price, and joining TourRadar+ is free. Best price guaranteed, too.

Why it works

  • Lead with the seasonal offer, then quickly explain the extra benefit of joining the membership program.
  • Pair deal listings with ratings and a price guarantee to give readers useful context while they compare options.
  • Use distinct calls to action for featured trips, broader deals, and the app so readers can choose their next step.

How it is built

  1. Savings-focused headline
  2. Membership offer details
  3. Trust signals
  4. Featured tour deals
Email copy

Sign up β€Š Psst. Same trip, members pay less. Same tour. Same Black Friday deal. Members just pay less. Joining's free, and your first booking saves up to 3% more, applied automatically at checkout, no code needed. β€Š Show me the deals β€Š βœ“ Best price, guaranteed βœ“ 24/7 Travel Experts βœ“ 4.6 on Trustpilot β€Š Join for free Save up to 3% on your first booking. Join TR+ 1 booking 4 bookings Featured Black Friday deals 20% off Simply Japan by Explore! 4.6 β˜… (265) From US$5,530 US$4,424 View deal 30% off Cultural Athens & Island Hopping Mykonos - Santorini (Self-guided) by DOT Travel 4.6 β˜… (107) From US$2,107 US$1,475 View deal 20% off Turkey in Depth by Explore! 4.5 β˜… (170) From US$2,900 US$2,320 View deal Where people are booking right now Up to 50% off Vietnam Up to 70% off India Up to 50% off Morocco Up to 52% off Europe See every Black Friday deal β€Š β€Š Download our app explore, inspire, book and manage your next adventure Scan to download β€Š β€Š KΓ€rntner Ring 5-7 Top 304-306, Vienna, 1010, Austria You can unsubscribe from this email or view our Terms & Conditions To ensure you continue receiving our emails in your inbox, please add explore@mail.tourradar.com to your address book or trusted sender list. Fares and offers are correct at time of sending and subject to availability and may be changed or withdrawn at any time. Promo codes can't be combined with your TourRadar+ saving; you get whichever saves you more. View full Terms and Conditions on our website. Best Price Guarantee terms apply.

Brand
TourRadar
Industry
Ecommerce Β· Travel tours
Type
Promotional
Email
Seasonal campaign
Sent
Day 45 after signup
Sent at
Mon, 5:40 PM UTC
From
TourRadar <explore@mail.tourradar.com>
Sent with
Iterable
Product gridSocial proof

See this email for your brand

Try it
  • Popular destination deals
  • App download prompt
  • All seasonal campaign email examples

    Breakdown

    Calls to action
    0 buttons, 36 links
    Length
    271 words Β· 1 min read
    Images
    13
    Layout
    Multi-column Β· Visual
    Voice
    Friendly
    Language
    English
    Fonts
    Helvetica Neue
    Dark mode
    No custom styles

    Colors

    • #e22b2c
    • #ffffff
    • #06485e
    • #177fa4
    • #727779
    Red emailsBlue emailsLight emails

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