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Email examplesBrandsTopicals

Topicals email examples

Ecommerce·Skincare·mytopicals.com
Emails
5
Sequence
1
Subject length
26 characters
Sending platform
Klaviyo

All Topicals emails

Its sequences first, then the emails it sent outside them, in the order they arrived.

Day 0
Day 1
Day 8

Sequence · 3 emails over 8 days

Topicals welcome series

Clone

Dark spots and discoloration? 🍒

TopicalsSale / discount
Remix

Don’t forget your 10% Off

TopicalsSale / discount
Remix

Topicals email marketing facts

How often, when and how Topicals emails its subscribers, measured from every email we received.

Emails captured
5 emails
Received
Sep 25, 2026 to Oct 3, 2026
Automated sequences
1
Sending frequency
about 3.5 emails a week
Busiest send day
Saturday (40%)
Typical send time
Around 4 AM UTC
Subject line length
26 characters (median)
Emoji in subject lines
20%
Preview text set
100%
Discount codes
60%
Sending platform
Klaviyo

Topicals' email subject lines

Every subject line and preview text, in the order they arrived.

  1. WELCOME TO OUR WORLD10% off code inside 👀Welcome·Sep 25, 2026
  2. Welcome to Topicals RewardsBe Consistent. Get Rewarded.Welcome·Sep 26, 2026
  3. Dark spots and discoloration? 🍒Your personalized routine insideSale / discount·Sep 27, 2026
  4. Don’t forget your 10% OffYour code expires tonightSale / discount·Oct 1, 2026
  5. Don’t know where to start?Find your new routine inside →Welcome·Oct 3, 2026

Topicals' email strategy at a glance

We captured 5 emails from Topicals after signing up: welcome and sale / discount emails. They form 1 automated sequence you can follow day by day.

It sends with Klaviyo, its designs lean red and 60% of its emails use discount code.

Its subject lines run about 26 characters, and 20% are questions.

Brand colors in its emails

  • #3c3c3b
  • #f6f6f6
  • #f16848
  • #ff454e

Send emails like Topicals', for your brand

Clone Topicals' sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What Topicals' emails have in common

Styles

Discount code60%Plain text20%Countdown20%Single CTA20%Free shipping20%

Colors

Red100%

Sending platforms

Klaviyo100%

Compare these emails across brands

  • Welcome email examples1907
  • Sale / discount email examples3027

Similar Skincare brands

  • Drunk Elephant20 emails
  • La Roche-Posay18 emails
  • Olay4 emails
  • The Ordinary4 emails
  • Aveeno3 emails
  • Kiehl's3 emails
  • Youth to the People3 emails
  • Herbivore Botanicals2 emails

Frequently asked questions

What email platform does Topicals use?

Topicals' emails in this gallery were sent with Klaviyo, detected from their delivery headers.

How many emails does Topicals send after signup?

We captured 5 emails from Topicals across 1 sequence.

Does Topicals send a welcome email?

Yes. Topicals sent 3 welcome emails. Open them above to see the subject line, preview text and full design.

How often does Topicals send emails?

Topicals sent about 3.5 emails a week over the time we were subscribed.

When does Topicals send its emails?

40% of Topicals' emails arrived on a Saturday, its busiest day, and the typical email arrived around 4 AM UTC.

What kind of emails does Topicals send?

Of the emails we captured: 60% lifecycle and 40% promotional.