The Information
Day 27 after signup
WTF 2026: Five days out, limited seats remain
Bari Weiss, Whitney Wolfe Herd and more – October 27–28 in Napa
Why it works
- Lead with the event date and limited availability so readers quickly understand both the timing and urgency.
- Showcase recognizable speakers before describing the atmosphere to make the invitation feel both substantive and distinctive.
- Keep one clear primary ticket action, then present the subscription discount as a secondary offer.
How it is built
- Event timing and scarcity
- Featured speaker lineup
- Networking and event format
- Final registration prompt
- Ticket call to action
- Subscription discount offer
Email copy
Hi there, We’re just one week away from The Information’s WTF Summit at The Estate Yountville, and only a limited number of passes remain. Join Founder & Editor-in-Chief Jessica Lessin for an exceptional lineup, including Bari Weiss on her next chapter at CBS News, Whitney Wolfe Herd on the future of Bumble, Lynn Martin (NYSE) and Kim Posnett (Goldman Sachs) on the next wave of tech IPOs, and Amanda Peterson Corio (Google) on the infrastructure powering AI. Beyond the stage, connect with a small, influential group of founders, investors, executives and industry leaders over receptions and dinners in Napa Valley. For eight years, WTF has brought together the women at the center of the most consequential stories in tech, media and finance. This year, we’re bringing The Information’s signature journalism off the page and into the room. It’s an intimate gathering, not a sprawling conference, built around candid conversations that go beyond the headlines. With just days to go and registration nearly full, this is your final opportunity to join us. Secure Your Pass We look forward to welcoming you to Napa. Best, The Information Events Team Subscribe to The Information Annual and unlock a $200 discount on tickets. Your subscription also gives you access to award-winning journalism, 8+ newsletters, our charts and data library, the daily TITV streaming show, The Information app and everything you need to stay ahead in tech and finance. Presenting Partner Premier Partner Supporting Partners Follow us Download our app Explore Our Newsletters Subscribe to The Information Sent to you@example.com | Manage your preferences or unsubscribe | Help The Information · 251 Rhode Island Street, Suite 107, San Francisco, CA 94103