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Email examplesBrandsSherwin-WilliamsWelcome

Sherwin-Williams PaintPerks welcome email

Welcomes the new PaintPerks member and introduces a sign-up reward of 20% off. It also highlights member benefits, paint samples, color consultation services, and ways to shop.

Sherwin-Williams

Day 0 after signup

Your PaintPerks® Reward Coupon is Inside

Start enjoying the perks of being a member!

Why it works

  • Lead with the welcome reward so the new member immediately sees a concrete reason to engage.
  • Follow the offer with a concise overview of ongoing benefits to show value beyond the initial discount.
  • Use several relevant next steps, such as shopping and consultation services, to serve members at different stages of a project.

How it is built

  1. Reward headline
  2. Discount offer
  3. Membership welcome
  4. Benefits overview
  5. Services and shopping links
  6. Delivery terms and footer
Email copy

Your Exclusive PaintPerks® Reward is Here! Get 20% Off Your Entire Order → 20% off YOUR ENTIRE ORDER get coupon You’re In. Now Get Rolling! It’s official - your Sherwin‑Williams® PaintPerks® membership is ready for you to start putting your benefits to work. Your sign-up reward is available for you to redeem online or in-store! It’s the perfect time to get rolling on that project and start enjoying the perks of membership.* shop now Enjoy your exclusive PaintPerks® benefits members‑only savings color & project management free same‑day delivery* buy one, get one free Color to Go® Paint Samples Put your new perks to work with a BOGO! Test multiple shades on your walls so you can choose with confidence before you commit. get coupon Sherwin‑Williams Color Consultation Services Color Selection Made Simple Our color experts can give you support – by chat, email, phone or video call – so your home and color feel undeniably you. Explore services Order Color Samples Color Consultation Services Sign Up for Text Alerts Shop Paints, Stains & Supplies We’re in your neighborhood Find your nearest location. *Sherwin-Williams® PaintPerks® members receive free next-day delivery on purchases of $100 or more. For qualifying orders of $150 or more placed before 1 p.m. local time, free same-day delivery is available. Scheduled home delivery available for qualifying orders at participating locations only. © 2026 The Sherwin-Williams Company, 1 Sherwin Way, Cleveland, OH 44113 All Rights Reserved Log Into Account | Unsubscribe | Privacy Policy | Terms of Use

Brand
Sherwin-Williams
Industry
Ecommerce · Paint and home improvement
Type
Lifecycle
Email
Welcome
Sent
Day 0 after signup
Sent at
Sat, 8:42 AM UTC
From
Sherwin-Williams <email@emt.sherwin-williams.com>
Discount codeFree shipping
All welcome email examples

Breakdown

Calls to action
0 buttons, 25 links
Length
245 words · 1 min read
Images
8
Layout
Single column · Visual
Voice
Friendly
Language
English
Fonts
Montserrat
Dark mode
Custom dark styles

Colors

  • #896c29
  • #373a36
  • #fffffe
  • #272620
Yellow emailsDark emails

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Super Sale is Now Live: 40% OFF Paints & Stains

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📣 Only 4 Days Left for PaintPerks® Savings!

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Please confirm your Sherwin-Williams profile

Sherwin-WilliamsAccount verification
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