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Email examplesBrandsZapposWelcome

Zappos welcome email with a discount

Welcomes the subscriber with a 10% discount code and mentions free shipping. It also promotes the Zappos app and includes offer restrictions and account links.

Zappos

Sep 25, 2026

Welcome! Your 10% off code is inside

Plus, enjoy free shipping

Why it works

  • Put the welcome incentive near the top so subscribers can quickly find the main benefit.
  • Keep the offer terms separate from the headline offer, making the message easy to scan while preserving important restrictions.

How it is built

  1. Category navigation
  2. Discount code offer
  3. App promotion
  4. Shopping and support links
  5. Offer terms
  6. Footer and unsubscribe
Email copy

Shoes Performance Kids Sale 10% OFF* Use code S5JH6BKSGRQVKNAK at checkout. *Exclusions apply. Expires 11:59 PM PST on 10/08/2026 Download the Zappos App Smooth shopping, fast checkout & easy order tracking. DOWNLOAD NOW Women Men Kids Account Help & Support *To be eligible to receive a Code, you must opt-in to receive marketing emails from Zappos. One Code per Zappos account. Code is valid on one qualifying order on the Zappos website or app (before taxes and shipping), excluding the select brands identified below. Code is non-transferable, is not redeemable for cash, cannot be applied to previous purchases, Gift Cards or eGift Cards, may not be combined with certain other offers or discounts, and other restrictions may apply. Code is valid until 11:59 pm PT on 10/08/2026 and is subject to change or cancellation without notice. Brands excluded from Sign-up Promotion: Arc'teryx, Ariat, Beats, Birkenstock, Birkenstock Kids, Body glide, Bose, Camelbak, Carhartt, Converse, Converse Kids, COOLA, Dansko, Dr. Martens, Dr. Martens Kid's Collection, Elta MD, Fitbit, Florsheim, FootJoy, Garmin, GFORE, Hoka, HydraPak, Hydroflask, Johnston & Murphy, Koolaburra by UGG, Koolaburra by UGG Kids, L.L.Bean, Lilly Pulitzer, Lilly Pulitzer Kids, Lucky Brand, Naot, New Balance Kids, Nike, Nike Kids, Oofos, Osprey, Owala, Peter Millar, Polar, Rocky, Samsung, SAS, Stanley, Steve Madden, Taos Footwear, Thorogood, Timberland PRO, Tory Burch, UGG, UGG Kids, VEJA. © 1998 - 2026 Zappos.com LLC or its affiliates. 400 E Stewart Ave Las Vegas, Nevada 89101 ID:AGBYWK55NIEU5VX66QGAJBM5AIVQ Privacy Policy Unsubscribe View Web Version

Brand
Zappos
Industry
Ecommerce · Footwear and apparel
Type
Lifecycle
Email
Welcome
Sent
Sep 25, 2026
Sent at
Fri, 4:24 AM UTC
From
Zappos <cs@emails.zappos.com>
Discount codeFree shipping
All welcome email examples

Breakdown

Calls to action
0 buttons, 19 links
Length
250 words · 1 min read
Images
2, incl. a GIF
Layout
Single column · Balanced
Voice
Informative
Language
English
Fonts
Helvetica, Univers, Helvetica Neue
Dark mode
Custom dark styles

Colors

  • #fee336
  • #ffffff
  • #000000
  • #bdbdbd
Yellow emailsLight emails

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