In the order they arrived, from the first email after signup.
How often, when and how Sherwin-Williams emails its subscribers, measured from every email we received.
Every email Sherwin-Williams sent in its first month, grouped by the day it arrived.
Every subject line and preview text, in the order they arrived.
We captured 4 emails from Sherwin-Williams after signing up: sale / discount, account verification and welcome emails.
50% of its emails arrived on the day we signed up, it sends with Mailgun and its designs lean yellow on dark backgrounds.
Its subject lines run about 44 characters.
