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Email examplesBrandsMLB Shop

MLB Shop email examples

Ecommerce·Sports apparel and merchandise·mlbshop.com
Emails
6
Sequence
1
Typical send day
Day 3
Subject length
44 characters
Sending platform
Amazon SES

All MLB Shop emails

Its sequences first, then the emails it sent outside them, in the order they arrived.

Day 0
Day 3

Sequence · 2 emails over 3 days

MLB Shop welcome series

Clone

Our Most Popular MLB Shop Official Online Store Gear + 10% Off!

MLB ShopSale / discount
Remix

Comeback Crew does it again

MLB ShopNewsletter
Remix

MLB Savings For You: 25% Off!

MLB ShopSale / discount
Remix

3 questions for tonight's World Series Game 3

MLB ShopNewsletter
Remix

MLB Shop email marketing facts

How often, when and how MLB Shop emails its subscribers, measured from every email we received.

Emails captured
6 emails
Received
Oct 23, 2026 to Oct 26, 2026
Automated sequences
1
First week after signup
6 emails
First 30 days
6 emails
Busiest send day
Monday (50%)
Typical send time
Around 2 PM UTC
Subject line length
44 characters (median)
Emoji in subject lines
0%
Preview text set
50%
Discount codes
17%
Personalized emails
17%
Sending platform
Amazon SES

The first 30 days after signup

Every email MLB Shop sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • Welcome To MLBShop.com | Claim Your 10% OffWelcomeWelcome
  2. Day 1

    • Our Most Popular MLB Shop Official Online Store Gear + 10% Off!Sale / discountSale / discount
  3. Day 2

    • Comeback Crew does it againNewsletterNewsletter
  4. Day 3

    • MLB Savings For You: 25% Off!Sale / discountSale / discount
    • 3 questions for tonight's World Series Game 3NewsletterNewsletter
    • 10% Off Your First Purchase! Coupon Expires TodayActivation nudgeActivation nudge

MLB Shop's email subject lines

Every subject line and preview text, in the order they arrived.

  1. Welcome To MLBShop.com | Claim Your 10% OffThanks for joining our teamWelcome·Oct 23, 2026
  2. Our Most Popular MLB Shop Official Online Store Gear + 10% Off!Sale / discount·Oct 24, 2026
  3. Comeback Crew does it againPlus: Crew flying the family skiesNewsletter·Oct 25, 2026
  4. MLB Savings For You: 25% Off!Sale / discount·Oct 26, 2026
  5. 3 questions for tonight's World Series Game 3Plus: Former Brewers ace faces them tonightNewsletter·Oct 26, 2026
  6. 10% Off Your First Purchase! Coupon Expires TodayActivation nudge·Oct 26, 2026

MLB Shop's email strategy at a glance

We captured 6 emails from MLB Shop after signing up, mostly sale / discount, newsletter and welcome emails. They form 1 automated sequence you can follow day by day.

17% of its emails arrived on the day we signed up, it sends with mostly Amazon SES, and also Iterable, its designs lean red and blue and 33% of its emails use product grid.

Its subject lines run about 44 characters.

Brand colors in its emails

  • #bc0022
  • #242424
  • #f4f5f5
  • #ffffff
  • #041e42
  • #2f64ab

Send emails like MLB Shop's, for your brand

Clone MLB Shop's sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What MLB Shop's emails have in common

Styles

Product grid33%Countdown33%Personalized17%Discount code17%

Colors

Red67%Blue33%

Sending platforms

Amazon SES50%Iterable50%

Compare these emails across brands

  • Sale / discount email examples2847
  • Welcome email examples1823
  • Activation nudge email examples841

Other Ecommerce brands

  • Parade105 emails
  • Urban Outfitters104 emails
  • Uniqlo96 emails
  • Anthropologie88 emails
  • The Children's Place78 emails
  • Christianity.com74 emails
  • Missouri Star Quilt Co73 emails
  • Wineenthusiast60 emails

Frequently asked questions

What email platform does MLB Shop use?

MLB Shop's emails in this gallery were sent with mostly Amazon SES, and also Iterable, detected from their delivery headers.

How many emails does MLB Shop send after signup?

We captured 6 emails from MLB Shop across 1 sequence, 17% of them on the day we signed up.

Does MLB Shop send a welcome email?

Yes. MLB Shop sent a welcome email. Open it above to see the subject line, preview text and full design.

When does MLB Shop send its emails?

50% of MLB Shop's emails arrived on a Monday, its busiest day, and the typical email arrived around 2 PM UTC.

What kind of emails does MLB Shop send?

Of the emails we captured: 33% lifecycle, 33% promotional and 33% newsletter.