In the order they arrived, from the first email after signup.
How often, when and how Mattermost emails its subscribers, measured from every email we received.
Every email Mattermost sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 19
19 days later
Every subject line and preview text, in the order they arrived.
We captured 2 emails from Mattermost after signing up: welcome and event invite emails.
50% of its emails arrived on the day we signed up, it sends with Marketo, its designs lean blue and yellow and 50% of its emails use single cta.
Its subject lines run about 44 characters.