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Email examplesBrandsKay JewelersSale / discount

KAY Jewelers clearance sale email

Promotes clearance engagement rings and bands with extra savings, then highlights diamond rings and holiday gift ideas. It directs shoppers to browse featured categories and includes offer terms and expiration details.

Kay Jewelers

Day 31 after signup

Up to 50% OFF• Select Clearance + EXTRA Savings 👀

Engagement rings you’ll love, now on clearance.

Why it works

  • Lead with a specific product category and savings to make the campaign's value clear immediately.
  • Follow the main offer with distinct product and seasonal features so readers have several relevant paths to browse.
  • Keep eligibility details and the offer deadline in the footer, separate from the primary shopping message.

How it is built

  1. Clearance headline
  2. Engagement ring offer
  3. Clearance bands feature
  4. Featured ring spotlight
  5. Holiday gift promotion
  6. Category navigation
  7. Offer terms and footer
Email copy

View this email in browser       Say "Yes" to Clearance   You’ve waited for this moment. The ring should feel just as right, with a price you’ll love, too.   Shop All     Clearance Bands   So much meaning, with savings to feel good about.     Shop All     IN THE SPOTLIGHT     Unapologetically brilliant lab-grown and natural diamond engagement rings.   Shop Now   Holiday Head Start   Your guide to the season's hottest gifts has arrived.   Shop Now     Necklaces   Bracelets   Engagement & Wedding   Gift Ideas     Earrings   Watches   Sale & Pre-Owned   Personalized   My Account | Contact Us | Privacy Policy | Unsubscribe • Extra discount taken off already-reduced clearance price on select styles. Discount taken off closeout price. Excludes watches, protection plans and previous purchases. Interim markdowns may have been taken. Cannot be combined with any other offer. Promotions, prices, styles, and availability may vary by store and online. Extra discount will apply in cart online. See Jewelry Expert in-store or chat with an Expert online for details. Offer valid through 11/01/26 at 11:59 PM ET. ⬩Limited to items available for Buy Online Pick Up in Store. Availability, selection, and order cut-off time may vary by location. Fees apply to same day delivery. For details, see www.KAY.com. §FREE shipping offer is valid on your KAY.com purchase. $199 minimum purchase is required, excluding tax. Offer only applies to standard and expedited shipping options. Expedited shipping is not available for delivery to APO, FPO, DPO addresses. See KAY.com for details. To ensure delivery to your inbox, please add email@em.kay.com to your address book. This email was sent by: Kay® Jewelers - 375 Ghent Rd., Akron, Ohio 44333 This email was sent for promotional and marketing purposes. If you no longer wish to receive these emails, unsubscribe using the link above. © 2000-2026 Sterling Jewelers Inc. dba KAY Jewelers

Brand
Kay Jewelers
Industry
Other · Jewelry
Type
Promotional
Email
Sale / discount
Sent
Day 31 after signup
Sent at
Tue, 11:18 AM UTC
From
KAY <email@em.kay.com>
All sale / discount email examples

Breakdown

Main button
“Necklaces”
Calls to action
8 buttons, 38 links
Length
298 words · 1 min read
Images
13, incl. a GIF
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Poppins, Trebuchet MS, Droid Serif
Dark mode
No custom styles

Colors

  • #3b5863
  • #ffffff
  • #000000
  • #e4eef6
Blue emailsLight emails

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