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Email examplesBrandsGymsharkProduct launch

Gymshark new color collection email

Gymshark spotlights a popular purple colorway across a range of women's training tops, leggings, shorts, and sweatshirts. Product listings and Shop Now calls to action encourage browsing the collection.

Gymshark

Day 24 after signup

The color everyone's loving rn 😍

In matching sets, hoodies and sweatpants

Why it works

  • Lead with a distinctive color and describe its appeal in a short, conversational line.
  • Show a broad selection of products in the featured color so readers can browse by style.
  • Place shopping calls to action near the introduction and after the product assortment.

How it is built

  1. Category navigation
  2. Color-focused headline
  3. Colorway description
  4. Product grid
  5. Shop now calls to action
  6. Footer and preferences
Email copy

Women Men IT'S THE COLOR EVERYONE'S LOVING Dark, but not all-black. Stand-out, but not bright. It's the color everyone's lifting in rn. Shop Now Shop Now THE COLOR OF THE MOMENT CottonMove™ Midi Long Sleeve Top Calm Purple Marl $50.00 CottonMove™ Halterneck Top Calm Purple Marl $46.00 CottonMove™ Midi Short Sleeve Top Calm Purple Marl $36.80 Training Oversized Boxy Sweatshirt Cherry Purple $32.00 Training Oversized Fleece Sweatshirt Cherry Purple $42.00 Everyday Seamless Leggings Cherry Purple $38.00 Everyday Seamless Flared Leggings Cherry Purple $38.00 Everyday Seamless Shorts Cherry Purple $28.00 Shop Now Men Women Loyalty Get the App Refer a Friend You've received this email because you are on our mailing list. If you would like to unsubscribe, click here. Heads up, we don’t reply to emails from this address. Terms & Conditions | Privacy Notice © GYMSHARK USA Inc. is a Delaware corporation, No: 7520461. Registered Office: 1675 South Street, Suite B, Dover, Kent County, Delaware 19901, United States of America. © GymsharkLtd 2026

Brand
Gymshark
Industry
Ecommerce · Athletic apparel
Type
Promotional
Email
Product launch
Sent
Day 24 after signup
Sent at
Tue, 7:07 PM UTC
From
Gymshark <hello@e.gymshark.com>
Sent with
SendGrid
Product grid
All product launch email examples

Breakdown

Calls to action
0 buttons, 25 links
Length
169 words · Under a minute
Images
13, incl. a GIF
Layout
Multi-column · Visual
Voice
Playful
Language
English
Fonts
SN Skandia Book, SN Skandia, Open Sans
Dark mode
Custom dark styles

Colors

  • #ffffff
  • #0d1012
  • #dedede
Light emails

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