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Terms of ServicePrivacy PolicyDPAContactSandbox
Email examplesBrandsDswSeasonal campaign

DSW Veterans Day discount email

DSW promotes limited-time Veterans Day discounts, including tiered savings and an additional in-store offer for veterans and active military members. The email directs shoppers to claim offers and browse store categories.

Dsw

Day 41 after signup

LAST CHANCE FOR $15 OFF!

Don't waste these early Black Friday Savings

Why it works

  • Lead with the occasion and deadline so readers immediately understand why the offer is timely.
  • Show discount tiers before the call to action to help shoppers quickly identify the offer that fits their purchase.
  • Separate the military-specific offer from the general promotion so each audience can find the relevant details.

How it is built

  1. Category navigation
  2. Veterans Day savings
  3. Primary offer button
  4. Military discount details
  5. Secondary offer button
  6. Terms and footer
Email copy

WOMEN MEN KIDS BRANDS CLEARANCE GIFT GUIDE VETERANS DAY ONLY $15 OFF $49 $20 OFF $99 $60 OFF $199* In stores & online with code VETERANS Details below. CLAIM $15 OFF SHOP WOMEN SHOP MEN SHOP KIDS SHOP EVERYTHING FOR VETERANS & ACTIVE MILITARY EXTRA 10% OFF* Regular-price styles in stores only with valid military ID. Details below. CLAIM 10% OFF *OFFER DETAILS & EXCLUSIONS: $15, $20, or $60 Off BARCODE: 483146541505 About the $15, $20, or $60 Off: Valid November 11, 2026. Use offer code VETERANS at checkout to redeem online. Show barcode in stores. Valid for $15 off a purchase of $49, $20 off a purchase of $99, or $60 off a purchase of $199. All discounts taken off qualifying items only. Brands which qualify include Skechers, Kelly & Katie, Clarks, Jessica Simpson, Mix No. 6, Anne Klein, TOMS, Journee Collection, Marc Fisher, Crown Vintage, Lucky Brand, and Eurosoft. Not valid on any product marked as ‘Final Sale’ or ‘Excluded from any promotions.’ Limit 1 per customer (per transaction). Not valid at DSW Canada or www.dsw.ca. Other restrictions may apply. Subject to full terms of use at www.dsw.com. Terms subject to change without prior notice. Contact shoephoria! Center: 1.866.DSW.SHOES or customerservice@dsw.com for help. About the Extra 10% Off for Veterans & Military Members: Valid November 5–11, 2026. See store associate for details.    Valid for an additional 10% off a qualifying, regular-price purchase for all active military and veterans with a valid military ID. Brands which qualify include Skechers, Kelly & Katie, Clarks, Jessica Simpson, Mix No. 6, Anne Klein, TOMS, Journee Collection, Marc Fisher, Crown Vintage, Lucky Brand, and Eurosoft. Not valid on any product marked as ‘Final Sale’ or ‘Excluded from any promotions.’ Limit 1 per customer (per transaction). Not valid at www.dsw.com, DSW Canada, or www.dsw.ca. Other restrictions may apply. Subject to full terms of use at www.dsw.com. Terms subject to change without prior notice. Contact shoephoria! Center: 1.866.DSW.SHOES or customerservice@dsw.com for help. About the Free Shipping: Visit https://www.dsw.com for details. About In-Store Pickup: Visit https://www.dsw.com for details. About 15% Off for SMS Messaging: Opt-in to DSW SMS messages to receive offer. Valid for 15% off a qualifying purchase. Limit 1 per customer. One-time use. Brand exclusions apply. See store or https://www.dsw.com for details. Other restrictions may apply. Subject to texting terms and conditions at https://www.dsw.com and full terms of use at https://www.dsw.com. Terms subject to change without prior notice. Unsubscribe at any time. About Afterpay: Visit https://www.dsw.com for details. About Our Prices: Advertised prices may vary by location and are subject to change. Visit https://www.dsw.com for details. About Our COMP. VALUE Prices: Our COMP. VALUE prices typically refer to the manufacturer’s suggested retail price (MSRP). When an MSRP is not available, the COMP. VALUE price is our estimate of other retailers’ ticketed prices for the same or similar items. Visit https://www.dsw.com for details. THIS IS A PRODUCT OFFERING FROM: DSW Designer Shoe Warehouse 810 DSW Drive | Columbus, Ohio 43219-1802 USA CONTACT US: For help, email service@dsw.com or call 1.866.DSW.SHOES (1.866.379.7463). THIS EMAIL WAS SENT TO: you@example.com Manage Email Preferences Unsubscribe Privacy Policy ©2026 DSW Inc. All rights reserved. Selection may vary.

Brand
Dsw
Industry
Ecommerce · Footwear
Type
Promotional
Email
Seasonal campaign
Sent
Day 41 after signup
Sent at
Wed, 11:11 PM UTC
From
DSW 1-Day Only <dsw@e.dsw.com>
Discount codeCountdown
All seasonal campaign email examples

Breakdown

Main button
“CLAIM $15 OFF”
Calls to action
2 buttons, 81 links
Length
602 words · 3 min read
Images
42
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Arial, HelveticaNow_Regular, HelveticaNow_Medium
Dark mode
Custom dark styles

Colors

  • #f06057
  • #ffffff
  • #3d6f9b
  • #666666
  • #f9d1e0
Red emailsBlue emailsLight emails

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