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Email examplesBrandsColumbia

Columbia hiking and lifestyle product campaign

Columbia promotes versatile outdoor styles for hiking and everyday wear. The email groups featured apparel, footwear, and accessories into shoppable categories.

Columbia

Day 25 after signup

Trail style is everywhere style.

Ready for a hike as soon as you get the text.

Why it works

  • Connect products to a recognizable use case so the campaign has a clear theme beyond listing merchandise.
  • Group products by audience or category to give readers several straightforward paths to browse.

How it is built

  1. Navigation links
  2. Outdoor lifestyle headline
  3. Hiking and lifestyle links
  4. Featured product groups
  5. Store and rewards links
Email copy

MenWomenKidsSale The best views don’t come from a screen. Get out there in versatile, comfortable styles that bring outdoor energy from trail to town. Shop Hiking Shop Lifestyle Men's Terwilliger Trail Heat Seal Jacket Men's Twill River Long Sleeve Knit Shirt Men's Fairbanks Mid Boot Shop Men Women's Terwilliger Trail Heat Seal Hooded Jacket Women's Pacific Arch 200 Half Zip Fleece Women's Newton Alpine Low Shoe Shop Women City Trek Heavyweight Beanie Men's CSConnect Touch Gloves Shop Accessories Shop All Hiking   MENWOMENKIDSSALE   Outdoor AdviceFind A StoreColumbia Greater Rewards   Columbia Sportswear Company, 14375 NW Science Park Dr., Portland, OR, 97229, USA © 2026 Columbia Sportswear. All rights reserved. Privacy Policy | Unsubscribe | View Online

Brand
Columbia
Industry
Ecommerce · Outdoor apparel
Type
Other
Email
Other
Sent
Day 25 after signup
Sent at
Mon, 10:00 PM UTC
From
Columbia <email@email.columbia.com>
Product grid

Breakdown

Calls to action
0 buttons, 45 links
Length
119 words · Under a minute
Images
13
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Fonts
AvenirnextRegular08, AvenirnextDemibold03, Arial
Dark mode
No custom styles

Colors

  • #d3d4d4
  • #000000
  • #eaebed
Light emails

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