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Email examplesBrandsCartersSale / discount

Carter's one-day sale email

Promotes a one-day online discount alongside new fall styles for babies, toddlers, and kids. Shopping links let readers browse matching sets or shop by age and category.

Carters

Day 10 after signup

TODAY ONLY - 60% off online 🩵

Explore 100+ fall styles (includes clearance)!

Why it works

  • Pair the offer urgency in the subject with a clear deadline so readers understand when it expires.
  • Introduce new styles before presenting broad shopping links to give the promotion a concrete product focus.
  • Offer category-based paths for different ages and shoppers, then keep legal terms in the footer.

How it is built

  1. New-arrivals headline
  2. Style highlights
  3. Matching-sets link
  4. Shop-all link
  5. Audience category links
  6. Offer terms and footer
Email copy

NEW IN: FOR THEIR CHILL ERA Cropped fits, cargo details & wide-legs feel fresh, while cozy bear hoodies join the lineup for baby. Shop Matching Sets SHOP IT ALL Shop Baby >   Shop Toddler > Shop Kid > Baby Girl Baby Boy Toddler Girl Toddler Boy Girl Boy       ©2026 carter's inc. | Store Locator | Contact Us | Privacy Policy | View Online *EXCLUSIONS & DISCLAIMERS 60% OFF ONLINE: 10.12 only, Savings based on original ticketed price. Select Styles. Other exclusions may apply. Carter’s Rewards™ Family members earn 2X points, or 2 points per $1. VIP and VIP+ members earn 3X points, or 3 points per $1. VIP+ members must use their Carter's Credit Card. For full Rewards Terms and Conditions, please see https://www.carters.com Coupon valid for one-time use only. Cannot be combined, copied, transferred or sold. Valid for merchandise only, not valid on gift card purchases, gift services, applicable taxes, shipping and handling charges, previous purchases or redeemable for cash. Consumer pays sales tax. Coupon discount will be applied as a percentage or dollar off each item in transaction. You will receive the price paid (after discount) on all returns or exchanges. We reserve the right to modify or discontinue this offer at any time without notice. Void where prohibited.  Rewards are not legal tender and will expire on the expiration date listed on the certificate. No cash back. Carter's reserves the right to modify or discontinue this offer at any time. Void where prohibited. *Exclusions apply. See  Terms & Conditions for details. Available rewards and points subject to change based on account activity. Privacy Policy
 Carter's values its customers and respects their privacy. View our Privacy Policy. Terms & Conditions
 View our Terms & Conditions Unsubscribe
 To unsubscribe from our email list, just click here. ©2026 carter's inc., 3438 Peachtree Rd Ne #1800 Atlanta, Georgia 30326 US

Brand
Carters
Industry
Ecommerce · Children's apparel
Type
Promotional
Email
Sale / discount
Sent
Day 10 after signup
Sent at
Mon, 1:03 PM UTC
From
carter's <carters.email@marketing.carters.com>
Sent with
SendGrid
Countdown
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 46 links
Length
301 words · 1 min read
Images
18, incl. a GIF
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
League Spartan, Arial
Dark mode
No custom styles

Colors

  • #e04037
  • #ffffff
  • #444444
Red emailsLight emails

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