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Email examplesBrandsCartersSeasonal campaign

Carter's Black Friday sale email

Promotes fleece pajamas, matching sets, and clearance markdowns as part of a Black Friday preview. It highlights savings and directs shoppers to browse product categories.

Carters

Day 14 after signup

Fleece PJs starting at $8 💙

Plus, up to 60% off Black Friday Preview!

Why it works

  • Lead with a specific low starting price to make the seasonal offer immediately concrete.
  • Organize products into clear shopping groups so readers can move from the promotion to a relevant category.

How it is built

  1. Brand header
  2. Matching set promotion
  3. Tops and bottoms promotion
  4. Clearance offer
  5. Shopping categories
  6. Offer disclaimers
Email copy

JUST FOR YOU Carter’s Matching Sets Mix, match & repeat Shop up to 60% off* > Carter’s Tops & Bottoms Made to last wash after wash Shop from $6 > UP TO 70% OFF* CLEARANCE New Markdowns Added Baby Girl Baby Boy Toddler Girl Toddler Boy Girl Boy       ©2026 carter's inc. | Store Locator | Contact Us | Privacy Policy | View Online *EXCLUSIONS & DISCLAIMERS UP TO 60% OFF: Savings based on original ticketed price. Select Styles. Other exclusions may apply. UP TO 70% OFF CLEARANCE: Savings based on MSRP or original ticketed price. Coupon valid for one-time use only. Cannot be combined, copied, transferred or sold. Valid for merchandise only, not valid on gift card purchases, gift services, applicable taxes, shipping and handling charges, previous purchases or redeemable for cash. Consumer pays sales tax. Coupon discount will be applied as a percentage or dollar off each item in transaction. You will receive the price paid (after discount) on all returns or exchanges. We reserve the right to modify or discontinue this offer at any time without notice. Void where prohibited.  Rewards are not legal tender and will expire on the expiration date listed on the certificate. No cash back. Carter's reserves the right to modify or discontinue this offer at any time. Void where prohibited. *Exclusions apply. See  Terms & Conditions for details. Available rewards and points subject to change based on account activity. Privacy Policy
 Carter's values its customers and respects their privacy. View our Privacy Policy. Terms & Conditions
 View our Terms & Conditions Unsubscribe
 To unsubscribe from our email list, just click here. ©2026 carter's inc., 3438 Peachtree Rd Ne #1800 Atlanta, Georgia 30326 US

Brand
Carters
Industry
Ecommerce · Children's apparel
Type
Promotional
Email
Seasonal campaign
Sent
Day 14 after signup
Sent at
Thu, 3:11 PM UTC
From
carter's <carters.email@marketing.carters.com>
Sent with
SendGrid
Product grid
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 60 links
Length
268 words · 1 min read
Images
24
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
League Spartan, Arial
Dark mode
No custom styles

Colors

  • #e04037
  • #ffffff
  • #444444
Red emailsLight emails

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