Beats by Dre
Day 19 after signup
Be first to catch the Pokémon Beats Pill.
Supercharge your sound with the Pokémon Beats Pill
Why it works
- Lead with the special-edition product so readers understand the announcement immediately.
- Pair distinctive design details with practical specifications to give the product both personality and substance.
- Place a shopping call to action before the feature list, then offer an exploration option for readers who want more information.
How it is built
- Product launch headline
- Character-inspired introduction
- Primary shopping button
- Design and feature details
- Explore button
- Brand and legal footer
Email copy
The special-edition Pokémon Beats Pill is here. Unleash the energy of your music, channeling Pikachu's electrifying spark and the hidden depths of Mimikyu. Shop on One speaker has it all: The custom design stars Pikachu & Mimikyu, with unique lightning bolt charms affixed to the grill — a first for any Beats Pill. The removable matching lanyard also has a bespoke Beats x Pokémon charm attached. And of course, you also get IP67 dust and water resistance1, plus up to 24 hours of power2. Explore Shop Beats Compare Products Headphones Earbuds Speakers 8600 Hayden Place, Culver City, CA 90232, United States. Beats and the b logo are trademarks of Beats Electronics, LLC, and Apple and the Apple logo are trademarks of Apple Inc., registered in the US and other countries. © 2026 Apple Inc. All rights reserved. © 2026 Pokémon / Nintendo / Creatures / GAME FREAK. 1. Beats Pill is dust resistant and water resistant, providing protection from sand intrusion, water, and other sources of ingress when used indoors and outdoors. Beats Pill was tested under controlled laboratory conditions, and has a rating of IP67 under IEC standard 60529. Dust and water resistance are not permanent conditions and might decrease as a result of normal wear. Do not attempt to charge Beats Pill when wet; refer to Apple Support for cleaning and drying instructions. 2. Testing conducted by Apple in April 2024 using preproduction Beats Pill units and software paired with iPhone 15 Pro units and prerelease software. The playlist consisted of 358 unique audio tracks purchased from the iTunes Store (256-Kbps AAC encoding). Volume was set to 50%. Testing consisted of full Beats Pill battery discharge while playing audio until Beats Pill stopped playback. Battery life depends on device settings, environment, usage, and many other factors. To stop receiving all emails from Beats by Dr. Dre, unsubscribe. Privacy Policy | Terms of Use | Support