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Email examplesBrandsBeats by DreProduct launch

Beats by Dre Pokémon Beats Pill launch email

Announces an upcoming special-edition Pokémon Beats Pill and gives its release date and time. A “Get Notified” call to action invites readers to sign up for an alert.

Beats by Dre

Day 17 after signup

Catch the Pokémon Beats Pill

Beats brings Pikachu and Mimikyu together

Why it works

  • Lead with the product and its special-edition status so readers immediately understand what is being announced.
  • Pair a clear availability time with one prominent notification action to give interested readers a simple next step.

How it is built

  1. Product announcement
  2. Collaboration teaser
  3. Release date and time
  4. Notification call to action
  5. Shopping and legal footer
Email copy

The special-edition Pokémon Beats Pill is coming soon. Get on the list and get ready to feel the energy of your music like never before. Available Thursday, October 15 at 8am PT at apple.com. Get Notified Shop Beats Compare Products Headphones Earbuds Speakers 8600 Hayden Place, Culver City, CA 90232, United States. Beats and the b logo are trademarks of Beats Electronics, LLC, and Apple and the Apple logo are trademarks of Apple Inc., registered in the US and other countries. © 2026 Apple Inc. All rights reserved. © 2026 Pokémon / Nintendo / Creatures / GAME FREAK. To stop receiving all emails from Beats by Dr. Dre, unsubscribe. Privacy Policy | Terms of Use | Support

Brand
Beats by Dre
Industry
Other · Consumer audio
Type
Promotional
Email
Product launch
Sent
Day 17 after signup
Sent at
Tue, 2:38 PM UTC
From
Beats by Dre <beats@insideapple.apple.com>
Single CTA
All product launch email examples

Breakdown

Main button
“Get Notified”
Calls to action
1 button, 18 links
Length
111 words · Under a minute
Images
4, incl. a GIF
Layout
Single column · Visual
Voice
Informative
Language
English
Fonts
Helvetica Neue
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
  • #100f1c
  • #b4b4b4
Light emails

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