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Email examplesBrandsBackcountrySale / discount

Backcountry 20% off sale email

Backcountry promotes a limited-time 20% discount on full-price items, featuring a grid of outdoor products and detailed offer terms.

Backcountry

Day 1 after signup

⏰ 20% off full-price ends tonight

Wraps tonight at midnight

Why it works

  • Put the limited-time discount and deadline in the subject to make the offer immediately clear.
  • Show products with prices and discount labels so readers can scan eligible items before reviewing the terms.
  • Keep detailed exclusions and eligibility rules after the product selection so the promotion stays easy to browse.

How it is built

  1. Product grid
  2. Discount reminder
  3. Offer terms
  4. Support and footer
Email copy

Oboz Sawtooth Ascent Low Hiking Shoe - Men's $145 +20% OFF Olukai Ohana Sandal - Men's $80 +20% OFF The North Face Hedgehog GORE-TEX Hiking Shoe - Men's $210 +20% OFF Reef Vista Hi Buckle Sandal - Women's $75 +20% OFF ExOfficio Give-N-Go 2.0 Boxer Brief - 2-Pack - Men's $55 +20% OFF ExOfficio Give-N-Go 2.0 Boxer - 2-Pack - Men's $55 +20% OFF The North Face Quest Cropped Jacket - Women's $130 +20% OFF Topo Athletic Terraventure 5 Trail Running Shoe - Women's $145 +20% OFF 20% OFF FULL PRICE ITEMS, VALID 10/2/26 – 10/5/26 Offer valid 10/2/26 at 12:01am MT thru 10/5/26 at 11:59pm MT for 20% off full-price items on https://www.backcountry.com and at Backcountry retail locations for Summit Club Members only. Account required. Offer excludes Patagonia. Offer valid once per transaction. Offer valid for one-time use only. Offer not valid on gift cards, charitable contributions, packaging, taxes, shipping, group sales, and any special-order handling charges. Offer not valid on previous purchases. No cash value, substitutions, or rainchecks. Limited to stock on hand. Taxes, surcharges, or fees may apply. Other exclusions may applyValid only at www.backcountry.com or by calling 801-204-4655. This offer is exclusive to you and this Summit Club account, and cannot be reproduced, transferred, or used by anyone else. Backcountry reserves the right to modify or terminate this offer at any time without notice. For more information about this offer, email service@backcountry.com, or select the chat icon at www.backcountry.com. 2607 South 3200 West, Suite A, Salt Lake City, UT 84119 ©2024 Backcountry.com. All rights reserved. Unsubscribe Talk to a Gearhead

Brand
Backcountry
Industry
Ecommerce · Outdoor gear
Type
Promotional
Email
Sale / discount
Sent
Day 1 after signup
Sent at
Mon, 1:30 PM UTC
From
Backcountry <backcountry@b.backcountry.com>
Sent with
SendGrid
CountdownProduct grid
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 48 links
Length
275 words · 1 min read
Images
28, incl. a GIF
Layout
Single column · Visual
Voice
Urgent
Language
English
Fonts
Flama Regular, Flama Bold
Dark mode
No custom styles

Colors

  • #ff0000
  • #ffffff
  • #000000
  • #333333
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