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Email examplesBrandsBackcountrySale / discount

Backcountry VIP early-access sale email

Offers VIP early access to an extra 20% off select sale items. A product lineup highlights discounted snowboarding gear and apparel, followed by the offer's terms.

Backcountry

Day 12 after signup

VIP Early Access💎Extra 20% off SALE

+20% off full-price drops tomorrow

Why it works

  • Lead with the VIP access and extra discount so the reason to shop is immediately clear.
  • Show specific discounted products before the full terms, keeping the offer tangible while still clarifying eligibility and timing.

How it is built

  1. Featured sale products
  2. Offer eligibility details
  3. Customer support footer
Email copy

Union Legacy Snowboard Binding - 2026 - Women's $209.96 $279.95 + Extra 20% Off Burton Scribe Re:Flex Snowboard Binding - 2027 - $174.96 $249.95 + Extra 20% Off Ride C-8 Snowboard Binding - 2025 $265.96 $379.95 + Extra 20% Off K2 You+h Snowboard Binding - 2026 - Kids' $127.46 $169.95 + Extra 20% Off Anon Oslo WaveCel Helmet $93.98 $234.95 + Extra 20% Off Jones Snowboards Shralpinist Stretch Recycled Jacket - Men's $299.97 $499.95 + Extra 20% Off UP TO EXTRA 20% OFF SELECT SALE ITEMS, VALID 10/16/2026-10/19/2026 Offer valid 10/16/2026 at 12:01 am MT thru 10/19/2026 at 11:59 pm MT for up to an extra 20% off discount on select markdowns available on https://www.backcountry.com. Discount applies in cart. Full-price styles, as indicated on the sale page, are excluded from this offer. Not valid on in-store purchases. No cash value, substitutions, or rainchecks. Limited to stock on hand. Taxes, surcharges, or fees may apply. Backcountry reserves the right to modify or terminate this offer at any time without notice. Valid only at www.backcountry.com or by calling 801-204-4655. For more information about this offer, email service@backcountry.com, or select the chat icon at www.backcountry.com. 2607 South 3200 West, Suite A, Salt Lake City, UT 84119 ©2024 Backcountry.com. All rights reserved. Unsubscribe Talk to a Gearhead

Brand
Backcountry
Industry
Ecommerce · Outdoor gear
Type
Promotional
Email
Sale / discount
Sent
Day 12 after signup
Sent at
Fri, 1:41 PM UTC
From
Backcountry <backcountry@b.backcountry.com>
Sent with
SendGrid
Product grid
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 40 links
Length
233 words · 1 min read
Images
22, incl. a GIF
Layout
Single column · Visual
Voice
Urgent
Language
English
Fonts
Flama Regular, Flama Bold
Dark mode
No custom styles

Colors

  • #ff1b1b
  • #ffffff
  • #cc0000
  • #000000
  • #333333
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