Overview
Spently (now UpOrder) and Sendlane serve different email needs. See our Spently comparison and Sendlane comparison for individual breakdowns.
Spently customizes Shopify notification emails. Sendlane is a full e-commerce marketing platform. They complement each other.
Pricing Comparison
- Spently: Free for 25 orders/month, ~$100/month at 500 orders
- Sendlane Professional: $104/month at 10,000 contacts
- Both together: ~$204/month
- Sequenzy: $29/month for 50,000 emails
See our pricing page for details.
Where Spently Wins
Notification email optimization
Spently transforms plain Shopify notification emails into branded revenue touchpoints with upsells, discount codes, and product recommendations. Sendlane cannot modify these emails.
Where Sendlane Wins
Full e-commerce marketing platform
Sendlane provides email campaigns, SMS marketing, pre-built revenue funnels, and real-time data-driven automation. Spently has no marketing capabilities.
Pre-built revenue funnels
Sendlane's pre-built automation funnels for cart abandonment, browse abandonment, post-purchase, and win-back are ready to generate revenue from day one. Spently's automation is limited to basic follow-ups.
Why Sequenzy Is the Budget Alternative
At $29/month, Sequenzy handles email marketing and transactional email with AI-generated sequences and Shopify integration. It does not have SMS or Sendlane's pre-built funnels, but covers email marketing at 72% less cost. Pair with Spently for receipt optimization and you have a complete email stack for under $130/month.