Zenni
Day 17 after signup
😊 OMG Stop! We’re Shy 😊
Zenni Is Making Headlines! We don’t like to brag, so we’ll just leave this here…
Why it works
- Lead with third-party praise to make the brand’s value proposition feel supported rather than self-declared.
- Follow the testimonials with clear shopping categories so readers can move from reassurance to browsing.
How it is built
- Loyalty header
- Category navigation
- Press quote collection
- Shopping prompt
- Product category links
- Footer and preferences
Email copy
Hi [First name], Tier: FAN | Earn Points › Women Men Kids *If you know you know—and the reviewers at these top publications clearly do (and now so do you). Join the hype “Zenni is the best place to buy cheap eyeglasses online. Heck, I’ll say it. Zenni is the best place to buy eyeglasses, period.” — Tyler Schoeber,SPY “Zenni’s prescription sunglasses were the best of the bunch, acing all the online and in-person tests we had.” — Liv Birdsall, USA Today “They're wildly affordable and shockingly great quality for the price!” — Tyler Schoeber,SPY “Zenni is known for its fashion-forward eyewear designs, making them a great place to shop.” — Daily Mom “Zenni is all about making prescription glasses affordable…and that price includes standard prescription lenses.” — Lindsay Boyers & Karen Tietjen, Forbes Vetted SHOP BEST SELLERS SHOP SUNGLASSES SHOP NEW ARRIVALS SHOP UNDER $30 © 2026 Zenni Optical, Inc. This email was sent to: you@example.com by: Zenni Optical, Inc. 448 Ignacio Blvd #332. Novato, CA 94949 US We respect your right to privacy - Privacy Policy My Account | Customize your notifications | Unsubscribe