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Email examplesBrandsZenniSale / discount

Zenni affordable eyewear promotional email

Zenni promotes frames starting at $6.95, pairing its affordability message with a customer testimonial and links to shop popular categories.

Zenni

Day 14 after signup

💸 eyewear starting at $6.95 🐷

We’re Putting A Stop To It W/ $6.95 Eyewear.

Why it works

  • Lead with a concrete starting price to make the value proposition clear immediately.
  • Follow the price claim with a customer testimonial that reinforces the affordability message.
  • Offer several category links so readers can browse by shopping interest.

How it is built

  1. Loyalty program header
  2. Category navigation
  3. Affordable price headline
  4. Customer testimonial
  5. Shopping category links
  6. Privacy and account footer
Email copy

Hi [First name], Tier: FAN | Earn Points › Women Men Kids THE END OF OVERSPENDING Get the styles and features you really want without breaking your budget. Our frames start at $6.95 and no, that’s NOT too good to be true. Shop now "For years, I spent $600+ on a single pair of glasses from my optometrist. Not anymore! Zenni's selection is fantastic and so reasonably priced. I got four pairs for a little over $100!" - Tonya Y SHOP BEST SELLERS SHOP NEW ARRIVALS SHOP SUNGLASSES SHOP UNDER $30 © 2026 Zenni Optical, Inc. This email was sent to: you@example.com by: Zenni Optical, Inc. 448 Ignacio Blvd #332. Novato, CA 94949 US We respect your right to privacy - Privacy Policy My Account | Customize your notifications | Unsubscribe

Brand
Zenni
Industry
Other · Eyewear
Type
Promotional
Email
Sale / discount
Sent
Day 14 after signup
Sent at
Sat, 2:01 PM UTC
From
Zenni <zenni@mail.zennioptical.com>
Sent with
Mailgun
Social proofPersonalizedProduct grid
All sale / discount email examples

Breakdown

Main button
“Women”
Calls to action
3 buttons, 36 links
Length
127 words · Under a minute
Images
5
Layout
Single column · Visual
Voice
Friendly
Language
English
Fonts
Arial, Arial #000, Arial Black
Dark mode
No custom styles

Colors

  • #b5dee8
  • #eef0f1
  • #0e7381
  • #df8044
  • #010101
Teal emailsOrange emailsLight emails

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