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Email examplesBrandsThenorthfaceSeasonal campaign

The North Face Black Friday early access offer

Announces early access to 30% savings on holiday exclusives, with jackets and pants highlighted in the preview text.

Thenorthface

Day 43 after signup

Black Friday Early Access: Save 30% on Holiday Exclusives

Enjoy savings on jackets, pants and more.

Why it works

  • Lead with the seasonal occasion and early-access framing so the campaign’s timing is immediately clear.
  • Put the discount in the subject, then use the preview text to name product categories and make the offer more concrete.

How it is built

  1. Early-access subject
  2. Discount offer
  3. Product category preview
  4. Brand footer
Email copy

The North Face | 1551 Wewatta St. | Denver, CO 80202 | (888)TNF-1968 Unsubscribe Privacy View In Browser

Brand
Thenorthface
Industry
Ecommerce · Outdoor apparel
Type
Promotional
Email
Seasonal campaign
Sent
Day 43 after signup
Sent at
Fri, 9:41 PM UTC
From
The North Face <reply@e.thenorthface.com>
All seasonal campaign email examples

Breakdown

Main button
“Unsubscribe”
Calls to action
3 buttons, 27 links
Length
16 words · Under a minute
Images
18

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Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
HelveticaNeue-Medium
Dark mode
No custom styles

Colors

  • #f8f9f9
  • #2a2a2a
Light emails

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