SequenzySequenzy
FeaturesPricingCustomersDocsChangelogBlog
Get Started

Sequenzy

Email Marketing Tool for SaaS.

Make us preferred on Google
Compare
  • vs Resend
  • vs Mailchimp
  • vs Loops
  • vs ConvertKit
X vs Y
  • Resend vs SendGrid
  • Loops vs Mailchimp
  • Plunk vs Postmark
  • Bento vs Klaviyo
Alternatives
  • Mailchimp
  • Resend
  • Loops
  • ConvertKit
Pricing Guides
  • Mailchimp Pricing
  • Klaviyo Pricing
  • HubSpot Pricing
  • ActiveCampaign
  • Brevo Pricing
  • Customer.io Pricing
Free Tools
  • AI Email Writer
  • AI HTML Email Builder
  • Email Validator
  • SPF Checker
  • DKIM Checker
  • Subject Line Tester
Glossary
  • SPF
  • DKIM
  • DMARC
  • Email Deliverability
Templates
  • Churn Prevention
  • Follow-up
  • Onboarding
  • Transactional
Email Examples
  • Welcome
  • SaaS Onboarding
  • Abandoned Cart
  • Newsletters
  • Brands
Email Marketing For
  • Dentists
  • Real Estate
  • Restaurants
  • Photographers
Sequenzy For
  • Reduce Churn
  • Convert Free Trials
  • Recover Payments
  • Automate Onboarding
Subject Lines
  • Welcome
  • Follow-Up
  • Black Friday
  • Win-Back
Newsletter Ideas
  • SaaS
  • E-commerce
  • Real Estate
  • Nonprofit

AI Agents

  • MCP Integration
  • MCP Email Tools
  • AI Agent Email
  • OpenClaw
  • Cowork

Vibe Coding

  • Cursor
  • Bolt.new
  • Lovable
  • Replit

Sequences

  • What is a Sequence?
  • Onboarding
  • Trial-to-Paid
  • Nurture
Guides
  • Next.js
  • Node.js
  • Python
  • Stripe
  • Ruby on Rails
  • What Is Email Marketing?
  • How to Start
  • Strategy Guide
  • Grow Your List
  • Improve Open Rates

Best Tools

  • Email Marketing Tools
  • Newsletter Platforms
  • Automation Tools
  • Transactional Email
  • Free Tools

Resources

  • About Sequenzy
  • Customer Stories
  • Affiliates
  • Sequenzy Review
  • Blog
  • Sequenzy Facts for AI
  • Email vs Social Media

Developers

  • Docs
  • TypeScript SDK
  • Better Auth Plugin
  • GitHub
© Sequenzy. All rights reserved.•🇺🇦 Made in Ukraine

Nic Tech Solutions, LLC · DE, US · hello@sequenzy.com

|
Terms of ServicePrivacy PolicyDPAContactSandbox
Email examplesBrandsTarte

Tarte email examples

Ecommerce·Cosmetics·tarte.com
Emails
14
Sequence
1
Typical send day
Day 7
Subject length
25 characters

All Tarte emails

Its sequences first, then the emails it sent outside them, in the order they arrived.

Day 0
Day 0
Day 1
+3 more

Sequence · 6 emails over 5 days

Tarte welcome series

Clone

Cooler days. Hotter lineup.

TarteSeasonal campaign
Remix

40% OFF PREMIERES NOW 🎬

TarteSale / discount
Remix

40% OFF ALMOST EVERYTHING

TarteSale / discount
Remix

40% OFF + FREE SHIP 🎥

TarteSale / discount
Remix

40% OFF + FREE SHIP 🎥

TarteSale / discount
Remix

Tartelette, no one saw this coming…

TarteSale / discount
Remix

Tartelette, 40% off your faves

TarteSale / discount
Remix

she brought receipts, we brought 40% OFF 🧾

TarteSale / discount
Remix

Tarte email marketing facts

How often, when and how Tarte emails its subscribers, measured from every email we received.

Emails captured
14 emails
Received
Oct 3, 2026 to Oct 16, 2026
Automated sequences
1
First week after signup
7 emails
First 30 days
14 emails
Sending frequency
about 7 emails a week
Busiest send day
Monday (21%)
Typical send time
Around 12 PM UTC
Subject line length
25 characters (median)
Emoji in subject lines
50%
Preview text set
100%
Discount codes
50%

The first 30 days after signup

Every email Tarte sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • 15% OFF 💜WelcomeWelcome
    • Cooler days. Hotter lineup.Seasonal campaignSeasonal campaign
    • #1 mascara & concealer brandWelcomeWelcome
  2. Day 1

    • SAVE $79 + FREE clutchWelcomeWelcome
    • look good, do good 💜WelcomeWelcome
  3. Day 2

    • not you ignoring 15% OFFActivation nudgeActivation nudge
  4. Day 5

    3 days later

    • your hairline's fave secret 🤫OnboardingOnboarding
  5. Day 9

    4 days later

    • 40% OFF PREMIERES NOW 🎬Sale / discountSale / discount
    • 40% OFF ALMOST EVERYTHINGSale / discountSale / discount
    • 40% OFF + FREE SHIP 🎥Sale / discountSale / discount
  6. Day 10

    • 40% OFF + FREE SHIP 🎥Sale / discountSale / discount
    • Tartelette, no one saw this coming…Sale / discountSale / discount
  7. Day 11

    • Tartelette, 40% off your favesSale / discountSale / discount
  8. Day 12

    • she brought receipts, we brought 40% OFF 🧾Sale / discountSale / discount

Tarte's email subject lines

Every subject line and preview text, in the order they arrived.

  1. 15% OFF 💜welcome to the famWelcome·Oct 3, 2026
  2. Cooler days. Hotter lineup.the beauty picks you’ll keep reaching forSeasonal campaign·Oct 3, 2026
  3. #1 mascara & concealer brand15% OFF best sellersWelcome·Oct 4, 2026
  4. SAVE $79 + FREE clutchfrom the #1 mascara brand*Welcome·Oct 4, 2026
  5. look good, do good 💜giving back since day 1Welcome·Oct 5, 2026
  6. not you ignoring 15% OFFdon’t miss thisActivation nudge·Oct 6, 2026
  7. your hairline's fave secret 🤫shape tape™ hair concealerOnboarding·Oct 8, 2026
  8. 40% OFF PREMIERES NOW 🎬shop the real best sellers of tarteSale / discount·Oct 12, 2026
  9. 40% OFF ALMOST EVERYTHINGshop the real best sellers of tarteSale / discount·Oct 12, 2026
  10. 40% OFF + FREE SHIP 🎥your faves entered the confessionalSale / discount·Oct 13, 2026
  11. 40% OFF + FREE SHIP 🎥your faves entered the confessionalSale / discount·Oct 13, 2026
  12. Tartelette, no one saw this coming…40% OFF almost everythingggSale / discount·Oct 14, 2026
  13. Tartelette, 40% off your favesthis Cyber Monday leak is MAJORSale / discount·Oct 15, 2026
  14. she brought receipts, we brought 40% OFF 🧾the drama is in your cartSale / discount·Oct 16, 2026

Tarte's email strategy at a glance

We captured 14 emails from Tarte after signing up, mostly sale / discount, welcome and seasonal campaign emails. They form 1 automated sequence you can follow day by day.

21% of its emails arrived on the day we signed up and 64% of its emails use free shipping.

Its subject lines run about 25 characters.

Brand colors in its emails

  • #4a444e
  • #ffffff

Send emails like Tarte's, for your brand

Clone Tarte's sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What Tarte's emails have in common

Styles

Free shipping64%Discount code50%Product grid7%

Compare these emails across brands

  • Sale / discount email examples1657
  • Welcome email examples1411
  • Seasonal campaign email examples404
  • Activation nudge email examples591
  • Onboarding email examples1936

Similar Cosmetics brands

  • Benefit Cosmetics22 emails
  • NARS10 emails
  • Colourpop4 emails
  • Too Faced2 emails
  • Parade76 emails
  • Urban Outfitters64 emails
  • Anthropologie59 emails
  • Christianity.com53 emails

Frequently asked questions

How many emails does Tarte send after signup?

We captured 14 emails from Tarte across 1 sequence, 21% of them on the day we signed up.

Does Tarte send a welcome email?

Yes. Tarte sent 4 welcome emails. Open them above to see the subject line, preview text and full design.

How often does Tarte send emails?

Tarte sent about 7 emails a week over the time we were subscribed, with 7 emails in the first week after signup.

When does Tarte send its emails?

21% of Tarte's emails arrived on a Monday, its busiest day, and the typical email arrived around 12 PM UTC.

What kind of emails does Tarte send?

Of the emails we captured: 57% promotional and 43% lifecycle.