Superdry
Day 46 after signup
48-Hour Black Friday Early Access + Win £1,000
Exclusive to SMS subscribers
Why it works
- Lead with the seasonal event, then explain the early-access benefit and prize draw to give readers a clear reason to act.
- Place the main actions before collection links so subscribers can enter or build a wishlist before browsing.
- Use a short deadline reminder to reinforce urgency, while keeping eligibility and terms in the footer.
How it is built
- Category navigation
- Black Friday headline
- SMS sign-up and prize draw
- Primary action buttons
- Collection shopping links
- Preference and service details
- Legal footer
Email copy
Jackets SWEATS Polos WOMENSWEAR Black Friday Is Coming Soon Sign up for SMS alerts to unlock and be the first to shop our Black Friday event. Start building your wishlist now so you’re the first to know when your favourites drop in price. Plus, enter for the chance to win £1000 to spend at Superdry & Co* – online or in-store, however you choose. Competition closes 15th November 2026. Don’t miss out! *T&Cs apply Enter now Build your wishlist Explore The Collections Uncover our curated edits and seasonal styles. Shop Jackets Shop Hoodies & Sweatshirts shop knitwear Shop Jackets Shop Hoodies & Sweatshirts shop knitwear Update Your Preferences Emails not quite right? Save your preferences below and we'll tailor them to better suit you. Tell us what you're interested in. MENSWEAR WOMENSWEAR Free Returns To Store Free Click & Collect* Checkout Faster Gift Cards *By signing up to Superdry & Co SMS, I agree to receive recurring automated messages about new products, latest news, exclusive offers and events. I also confirm that I'm happy to keep receiving marketing emails from Superdry & Co, so my email preferences will be updated as part of this sign-up. Message and data rates may apply. Superdry & Co may track interactions with SMS and email messages for personalisation and analytics. I can unsubscribe from SMS, email or both at any time using the unsubscribe link in our messages. Unsubscribing from one won't affect the other. One offer code per mobile number. Resubscribing will not generate another code. For more information, see our Privacy Policy. Available to UK mobile numbers. Terms & conditions apply. Superdry.com is a site operated by Supergroup Internet Limited Registered in England and Wales under number 07139044. Registered office: Unit 60, The Runnings, Cheltenham, Gloucestershire GL51 9NW. VAT Registration No. GB974823775 Online Version Privacy Policy Get Help Unsubscribe