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Email examplesBrandsSoftrFeedback request

Softr post-trial feedback email

Softr’s founder follows up after a trial ends, asks what got in the way of upgrading, and invites the recipient to reply or share feedback.

Softr

Day 9 after signup

Didn't think Softr was right for you?

Why it works

  • Connect the feedback request to a clear moment in the customer journey so the reason for reaching out is immediately apparent.
  • Offer a simple way to respond, and use specific prompts to help the recipient explain what got in the way.

How it is built

  1. Personal greeting
  2. Trial status note
  3. Upgrade friction questions
  4. Feedback invitation
  5. Founder sign-off
Email copy

Hi [First name], I saw your Business plan trial ended. I'm curious what got in the way of upgrading. Was it setup, your use case, or something missing like a data source? You can reply directly to this email or share your feedback here. It really helps us improve. Thank you, Mariam, Founder/CEO, Softr

Brand
Softr
Industry
SaaS · No-code software
Type
Lifecycle
Email
Feedback request
Sent
Day 9 after signup
Sent at
Sat, 11:36 PM UTC
From
Mariam from Softr <mariam@softr.io>
Sent with
Customer.io
Plain textFounder voicePersonalized
All feedback request email examples

Breakdown

Calls to action
0 buttons, 1 link
Length
55 words · Under a minute
Images
None
Layout
Single column · Plain text
Voice
Personal note
Language
English
Fonts
Helvetica Neue
Dark mode
No custom styles

Colors

  • #1139dd
  • #ffffff
  • #111822
Blue emailsLight emails

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Your free trial has ended. Here’s how to keep going

SoftrTrial expired

Day 8 after signup·Part of a sequence

Most apps break when real users show up. Here's why yours won't

SoftrOnboarding

Day 7 after signup·Part of a sequence

Your free Softr trial ends in 2 days

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Day 6 after signup·Part of a sequence

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