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Email examplesBrandsSleep NumberSeasonal campaign

Sleep Number Black Friday sale email

Promotes Black Friday deals on beds, bases and more, framing the offers around different comfort preferences. Fine print outlines offer dates, exclusions and other conditions.

Sleep Number

Day 35 after signup

Firmer, Softer, Cooler Or Warmer: All On Sale. 🙌

Black Friday Deals! Beds, Bases & More

Why it works

  • Lead with a range of customer needs to make a broad seasonal offer feel relevant to different shoppers.
  • Keep offer dates and restrictions together in supporting terms so the promotion's conditions are easy to find.

How it is built

  1. Comfort-led headline
  2. Bed and base offers
  3. Promotion terms
  4. Brand and preference footer
Email copy

WARRANTY CONTACT US BLOG These promotions are not valid with other discounts, offers or on clearance/closeout items or previous purchases. Savings off full retail price. Restrictions may apply. Prices subject to change without notice. Offers valid 11/3/26 at 12:00 a.m. PT – 12/7/26 11:59 p.m. PT. Pictures may represent features and options available at additional cost. Prices higher in AK and HI. Not all bed models are displayed in all stores. Beds and bases not available for in-store pickup. Additional, non-refundable shipping and delivery fees apply unless otherwise stated. Shipping and delivery fees do not include return shipping. Free shipping on bedding applies only to UPS shipments within the 48 contiguous states. Excludes DualTemp® layer. *Savings vary by mattress size. †Save $25% on the ClimateCool® FlexTop® mattress only. Savings vary by mattress size. No returns or exchanges on the FlexFit® 2 adjustable base sold with ClimateCool® mattress. ‡Upholstered furniture orders cannot be changed, canceled, exchanged, or returned after purchase. **Excludes clearance items. Valid 11/3/26 - 11/16/26. Valid for current and past military personnel. Must complete SheerID validation process to confirm status and receive discount. Restrictions may apply. See store for details. No returns or exchanges on any FlexFit® adjustable base. Upholstered furniture orders cannot be changed, canceled, exchanged, or returned after purchase. ††By signing up for and participating in Sleep Number® Rewards text alerts program, you agree to receive periodic marketing messages at the mobile number that you provided to Sleep Number at the time of joining. These periodic marketing messages may be sent through an automatic telephone dialing system. You are not required to opt-in to receive text alerts as a condition of making a purchase. Message and data rates may apply. If you no longer wish to receive text alerts, text STOP to 94564 to opt-out. See Terms of Use for the complete text alerts program. All information provided to Sleep Number is subject to Sleep Number's Privacy Policy. 1-888-548-9512 ©2026 SNBR Inc. and Sleep Number Retail Corporation; SLEEP NUMBER, SELECT COMFORT, SLEEPIQ, and the Double Arrow Design are registered trademarks of SNBR Inc. SNBR Inc. | 1001 Third Avenue South | Minneapolis, MN 55404 Terms of use Privacy Want to change how you receive these emails? You can update your preferences or unsubscribe from this list. -

Brand
Sleep Number
Industry
Ecommerce · Mattresses and sleep products
Type
Promotional
Email
Seasonal campaign
Sent
Day 35 after signup
Sent at
Sat, 8:44 PM UTC
From
Sleep Number <sleepnumber@mailreply.sleepnumber.com>
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 21 links
Length
388 words · 2 min read
Images
16, incl. a GIF
Layout
Single column · Visual

See this email for your brand

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Voice
Urgent
Language
English
Fonts
Arial, Pacifico, Lato
Dark mode
No custom styles

Colors

  • #133156
  • #f3f1ef
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