Serena & Lily
Day 9 after signup
Crowd favorites: Up to 40% off + free shipping.
Our Sale of the Year is On.
Why it works
- Lead with the savings and free-shipping benefit so the value is clear at a glance.
- Use the preview text to reinforce the campaign theme and make the sale feel like a distinct event.
- Keep detailed exclusions and the offer deadline separate from the main offer so they do not obscure it.
How it is built
- Sale headline
- Discount and shipping offer
- Offer terms
- SMS consent notice
Email copy
*Prices are as marked. Free domestic ground shipping and handling is automatically applied at checkout. Some exclusions apply. Clearance product with a .99 cent ending does not qualify for free shipping and is final sale. Not applicable to previous purchases or merchandise at our Outlet locations. Prices as marked. Log into your account to receive your Trade discount. One promotional code per purchase. Exclusions apply. All bedding purchases include free return shipping within 60 days of receipt. To request a return shipping label, email us at customercare@serenaandlily.com or call us at 866.597.2742. Offer ends at 11:59 pm (PT) on 12/2/2026 *By texting us, you consent to receive text messages from Serena & Lily at the mobile number you used to text, including future messages or phone calls to that number. Message & data rates may apply. Reply STOP anytime to opt out. To ensure our emails reach you, add customercare@serenaandlily.com to your address book. This email was sent to you@example.com by Serena & Lily. You are receiving this message from Serena & Lily because you signed up for our email list. 10 Liberty Ship Way | Sausalito | California | 94965 Unsubscribe | View Online