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Email examplesBrandsRothy'sProduct launch

Rothy's Baby Moc launch email

Introduces the Baby Moc as Rothy's tiniest shoe and includes a $20 subscriber offer with purchase terms.

Rothy's

Oct 9, 2026

NEW! THE BABY MOC

Our tiniest shoe yet.

Why it works

  • A concise, curiosity-building subject focuses attention on the new product and its distinguishing feature.
  • Pairing a subscriber offer with clear eligibility and expiration terms makes the promotion easy to understand.

How it is built

  1. New product subject
  2. Subscriber discount offer
  3. Offer terms
Email copy

$20 off your order.* Use code: WELCOME20-6MNY-AQWH This email was sent to you@example.com *Terms and Conditions : Offer valid until 10/31/2026 at 11:59PM PT for new email subscribers with purchase. $20 off orders $100 or more (excluding taxes and gift cards). Offer can be used online and in-store. Codes are non-transferable; limit one offer per customer for the life of this promotion. Single use on a single order only. Codes may not be stacked, redeemed for cash, applied to purchase of gift cards, or combined with any other promotions, offers, or discounts. Void where prohibited. Valid in the U.S. only.

Brand
Rothy's
Industry
Ecommerce · Footwear
Type
Promotional
Email
Product launch
Sent
Oct 9, 2026
Sent at
Fri, 7:19 PM UTC
From
Rothy's <hello@mail.rothys.com>
Discount code
All product launch email examples

Breakdown

Calls to action
0 buttons, 22 links
Length
105 words · Under a minute
Images
20
Layout
Single column · Visual
Voice
Informative
Language
English
Fonts
MaisonNeue, Arial, GrifoS
Dark mode
No custom styles

Colors

  • #fffffe
  • #03143b
Light emails

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