Purple
Day 45 after signup
Good news for your sleep (and your wallet)
Up to $500 off mattresses, plus 0% APR on orders $50+
Why it works
- Lead with the seasonal offer and make the financing benefit easy to understand before introducing supporting details.
- Build credibility with a customer testimonial and concise benefit statements, then give readers several clear ways to continue shopping.
How it is built
- Trust badges
- Product navigation
- Financing offer
- Customer testimonial
Email copy
100 night trial 10 year warranty 125K 5-star reviews Mattresses Bed frames Pillows Stores 0% APR · Limited time Sleep better now, pay over time For a limited time, get 0% APR financing on orders of $50 or more. Pair it with Black Friday savings and skip the big upfront bill. Shop now Subject to credit approval. Terms Apply. Proven better sleep Don’t just take our word for it “Transitioning to a Purple mattress was seamless. The mattress is very comfortable and supports me well, when I’m laying on my back or sides.” — K Flo, Purple owner Shop mattresses Perks that take the edge off Fast + free shipping Flexible financing FSA/HSA eligible 100 night trial on us Shop now Terms apply Find a store near you Enter your zip for your closest store and this weekend’s hours. Find your store Take our Mattress Quiz Connect with a Sleep Genius Find a store As low as 0% APR¹ 4100 N Chapel Ridge Rd. Suite 200 Lehi, Utah 84048 US Sale Terms: Discounts automatically applied at checkout. Offers valid while supplies last. Offers not valid on previous purchases or pending orders. To qualify, all items must be purchased as part of the same order. Offers good for orders placed directly from Purple.com, in Purple showroom retail locations, or from Purple direct-order telephone sales. Offers not valid for purchases made at third-party retail stores or websites. Additional restrictions may apply. Previously purchased items currently under the one hundred (100) night trial cannot be returned and redeemed with these offers. Cannot be combined with other offers. ¹Affirm Terms: 60 month offer only available on orders over $3,999. Rates from 0–36% APR. For example, a $2,000 purchase might cost $181/mo over 12 months at 15% APR. Payment options through Affirm are subject to an eligibility check, may not be available everywhere, and are provided by these lending partners: affirm.com/lenders. Options depend on your purchase amount, and a down payment may be required. For licenses and disclosures, see affirm.com/licenses. ©2026 Purple Innovation, LLC. All Rights Reserved. Purple, the Purple Grid, and Hyper-Elastic Polymer are registered trademarks of Purple Innovation, LLC GelFlex, Reinventing Comfort, and Comfort Reinvented are trademarks owned by Purple Innovation, LLC. Want to stop receiving these messages? Unsubscribe here.