Day 0
Day 1
Day 5
Sequence · 3 emails over 5 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 3 emails over 5 days
How often, when and how Pimsleur emails its subscribers, measured from every email we received.
Every email Pimsleur sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 5
4 days later
Day 7
2 days later
Every subject line and preview text, in the order they arrived.
We captured 4 emails from Pimsleur after signing up: upgrade prompt, onboarding and seasonal campaign emails. They form 1 automated sequence you can follow day by day.
25% of its emails arrived on the day we signed up and its designs lean blue.
Its subject lines run about 50 characters.