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Email examplesBrandsPimsleurSeasonal campaign

Pimsleur Halloween sale email

A Halloween-themed campaign promotes limited-time discounts on Pimsleur All Access Lifetime and Annual plans. It highlights plan benefits and explains the offer terms.

Pimsleur

Day 7 after signup

Ready to unmask a mystery? 👻

It is #spookyszn after all (SEE DEALS INSIDE)

Why it works

  • Tie the offer to a seasonal theme in the subject and headline to give the campaign a clear, timely angle.
  • Present plan prices and savings before explaining the product benefits, so readers can quickly compare the offers.
  • Keep the primary action close to each plan and place detailed restrictions in the footer.

How it is built

  1. Spooky sale headline
  2. Reveal offer button
  3. Discounted plan options
  4. Learning method overview
  5. Customer support details
  6. Offer terms and footer
Email copy

Spooky Savings on All Access Learning Save On This Treat (Not a Trick) All Access Deals Await: Click to Reveal Fall is here, and so is a sale you won’t want to miss. Why settle for just any deal when you can reveal your exclusive offer… Pick your treat and get a gift that keeps giving (perfect for you or someone you love!). But hurry, this limited-time offer will disappear soon! 40% OFF | All Access Lifetime $798 $478.80 One-time payment, no more subscriptions! _________________ What do you get with Pimsleur? 🌐 Access to 50+ languages 📣 Access to our AI Voice Coach 🤝 Plan sharing with up to 3 friends Claim Now 20% OFF | All Access Annual $164.95 $131.96 Learn All Year Long - Like getting 5 Months for Free! _________________ What do you get with Pimsleur? 🌐 Access to 50+ languages 📣 Access to our AI Voice Coach 🤝 Plan sharing with up to 3 friends Claim Now Our Proven Method Audio-based lessons designed for 30-minute daily sessions Learn conversational skills through spaced repetition, active recall, and graduated interval recall. Practice by emphasizing listening and speaking. Repeat words and phrases in context to move vocabulary from short-term to long-term memory. Listen while you’re jogging, driving, doing chores, or simply relaxing on your patio and learn naturally (yes, seriously). Need help? We’re here for you. Daily, 9am – 10pm ET Chat with us USA/CANADA (800) 831-5497 Email us   Follow Pimsleur to get the latest news about available languages, deals, formats and more. *Code ACCESS50 may be used once per transaction for 40% off All Access Lifetime Subscription. These offers expire 11:59 PM Pacific Standard Time 10/21/26 and may not be combined with any other offers. Void where prohibited. Offer not valid for eGift Certificates, Subscriptions, or Gifted Subscriptions. Consumer must pay sales taxes where applicable. All Access Annual, Limited-Time Offer: Following the 7-day free trial, receive a discount of 20% off the regular annual rate for the first year. Cost of the first year will be $131.96, plus any applicable tax. Subsequent years will automatically renew at $164.95/year. Applies to All Access annual subscriptions only. Cannot be combined with any other promotional offers. This offer expires 11:59 PM Pacific Standard Time 10/21/26 and may not combined with any other offers. For ordering assistance, find answers quickly on our Frequently Asked Questions page, or visit our Contact Us page for customer support. Manage your Newsletters & Alerts subscriptions: This email was sent to you because you registered to receive emails from Pimsleur.com, a website of Simon & Schuster, Inc. To unsubscribe from Pimsleur.com marketing email communications, please click here. To make sure our email communications are delivered to your inbox, please add Pimsleur@p.simonandschuster.com to your address book. Privacy Policy | Terms & Conditions | Unsubscribe This email was sent by: Simon & Schuster 1230 Avenue of the Americas New York, NY, 10020, USA

Brand
Pimsleur
Industry
SaaS · Language learning
Type
Promotional
Email
Seasonal campaign
Sent
Day 7 after signup
Sent at
Thu, 1:10 PM UTC
From
Pimsleur <pimsleur@p.simonandschuster.com>
Discount codeCountdown
All seasonal campaign email examples

Breakdown

Main button
“Click to Reveal”
Calls to action
3 buttons, 23 links
Length
484 words · 2 min read
Images
1
Layout
Multi-column · Text-heavy
Voice
Playful
Language
English
Fonts
Cera PRO, Trebuchet MS, Ubuntu
Dark mode
No custom styles

Colors

  • #202253
  • #ffffff
  • #1745fa
  • #0d0700
  • #f32a2e
Blue emailsLight emails

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More from Pimsleur

All Pimsleur emails

It's Like Getting 4 Months Free with this New Offer

PimsleurUpgrade prompt

Day 5 after signup·Part of a sequence

Special Offer: It's Just 30 Minutes a Day - Learn Anytime and Anywhere!

PimsleurOnboarding

Day 1 after signup·Part of a sequence

Thank You for Your Interest in the Pimsleur App!

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Day 0 after signup·Part of a sequence

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