LoveCrafts
Day 24 after signup
Your next blanket has a colourful story 🎨
Discover Rowan Signature Squares + up to 40% off Everyday Heroes. |
Why it works
- Open with a project idea to give the campaign an engaging theme before introducing offers.
- Separate the featured event, sale selection, and multibuy deal into distinct sections so each promotion has a clear next step.
- Place eligibility details and deadlines near the footer to keep the main content easy to scan.
How it is built
- Category navigation
- Knit-along feature
- Discounted yarn selection
- Multibuy offer
- Terms and footer
Email copy
Knitting • Crochet • Cross Stitch & Embroidery • Sewing & Quilting • CLEARANCE Your next blanket has a colourful story to tell 🎨 Twelve shades, a blanket full of squares and Kaffe Fassett to guide your colour adventures. Rowan's Signature Squares knit along brings intarsia and stranded colourwork together in Alpaca Soft DK, with free weekly patterns and video tutorials over eight weeks, starting on 22 October. Join The Knit Along! ► Your everyday yarn heroes, on sale 🧶 The cardigan you live in. The blanket that's always on the sofa. The handmade gift with a little bit of you in every stitch. Meet the yarns for those makes, now up to 40% off. Debbie Bliss Baby Cashmerino 30% OFF! Debbie Bliss Cashmerino Aran 30% OFF! Paintbox Yarns Simply DK 30% OFF! Paintbox Yarns Cotton DK 30% OFF! Shop Everyday Heroes! Choose 5, pay for 4 🧶 A stripy blanket? A new colour combo? Choose 5 qualifying balls of selected Stylecraft and only pay for 4. Save On Stylecraft! CLEARANCE Yarns Free Knitting Patterns Free Crochet Patterns Cross Stitch & Embroidery Sewing & Quilting WELCOME TREAT! Get 15% off your first order with code: MAKERS15 Terms & Conditions Up to 40% off Everyday Heroes is valid on selected products only until midnight GMT, October 26, 2026. 5 for 4 on Stylecraft is valid on selected products only until midnight GMT, October 21, 2026. MAKERS15 code excludes sale items, Independent designers PDF patterns, gift cards, mystery packs & threads. Only one coupon code can be used per order. There is a minimum spend of £10 or your currency equivalent for coupon use. Delivery costs are not included in the minimum spend. All free patterns are listed as free at the time of sending the email. For more information, please read our Terms and Conditions. Got a query? Visit our help centre. Email not displaying properly? View online. © 2026 LoveCrafts Group Limited. All rights reserved. LoveCrafts Makers Ltd registered in England and Wales (no. 8072374) at LoveCrafts Group, 1010 Eskdale Road, Winnersh Triangle, Wokingham, UK, RG41 5TS. Stay Connected Contact us | Too many emails? Opt down to once a week | Unsubscribe