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Email examplesBrandsLoveCraftsNewsletter

LoveCrafts Christmas patterns and yarn newsletter

LoveCrafts showcases free Christmas knitting and crochet patterns, then features yarn deals and seasonal offers. The email pairs project inspiration with links to shop the materials and patterns.

LoveCrafts

Day 17 after signup

NEW & FREE Christmas Patterns!

Gnomes, Snowmen & a JUMBO stocking 🎄 |

Why it works

  • Lead with useful seasonal inspiration so the email offers value before presenting sales.
  • Pair featured patterns with the yarn needed to make them, giving readers a clear path from idea to materials.
  • Separate the offers into distinct sections with direct calls to action so readers can scan for the projects or deals they want.

How it is built

  1. Category navigation
  2. Seasonal headline and intro
  3. Free pattern product cards
  4. Yarn discount features
  5. Seasonal offer sections
  6. Footer links and terms
Email copy

Knitting • Crochet • Cross Stitch & Embroidery • Sewing & Quilting • CLEARANCE Your handmade Christmas starts here 🎄 There's something really special about bringing out the same handmade decorations year after year. Our three NEW free Paintbox Yarns patterns are made for exactly that: a merry little family of Frosty Hollow gnomes with fluffy loop-stitch beards, two Holly Jolly snowmen in bobble and Santa's helper hats, and a jumbo crochet stocking with a bold striped design and cosy, squishy texture. Cast on now and they'll be ready for decorating day ✨ Frosty Hollow Christmas Gnomes - Free Knitting Pattern in Paintbox Yarns Anti-Pilling DK Free PDF! Holly Jolly Snowmen - Free Knitting Pattern for Christmas in Paintbox Yarns Anti-Pilling DK Free PDF! Jumbo Crochet Christmas Stocking - Free Crochet Pattern in Paintbox Yarns Chenille Free PDF! Pick up your yarn: Paintbox Yarns Anti-Pilling DK Save Now! Paintbox Yarns Chenille Save Now! Find More Christmas Patterns! 2 Days Only: 1/3 off Valley Yarns faves! Northampton is 100% pure wool in an aran weight, ready for jumpers, hats and mittens. Southampton is a luxurious blend of kid mohair and mulberry silk, made for delicate shawls and scarves. Better yet, knit them together, like in the Winter Jasmine scarf! Valley Yarns Northampton 33% OFF Valley Yarns Southampton 33% OFF Pick up your yarn: 1282 - Winter Jasmine - Scarf Knitting Pattern for Women in Valley Yarns Northampton and Southampton by Valley Yarns Shop Now 735 Valentina Cardigan - Knitting Pattern for Women in Valley Yarns Northampton Shop Now 725 Noemi Cardigan - Knitting Pattern for Women in Valley Yarns Southampton Shop Now 1007 Ptarmigan - Cowl Knitting Pattern for Women in Valley Yarns Southampton Shop Now Get 1/3 Off For 2 Days! Winter Woollies are here 🐑 The nights are drawing in, which means more hours for cosy crafting. Save up to 40% on wool, wool blends and chunky yarns, perfect for snug jumpers, hats and blankets that'll see you right through to spring. Shop Winter Woollies! Choose any 5, pay for 4 🧶 Pick any 5 selected yarns and only pay for 4. Perfect for stripes, colourwork, or a whole family of gnomes in every shade! Shop 5 For 4! CLEARANCE Yarns Free Knitting Patterns Free Crochet Patterns Cross Stitch & Embroidery Sewing & Quilting WELCOME TREAT! Get 15% off your first order with code: MAKERS15 Terms & Conditions Up to 45% off Paintbox Yarns & selected Malabrigo is valid on selected products only until midnight GMT, October 12, 2026. Up to 50% off Select Yarn Weights is valid on selected products only until midnight GMT, October 12, 2026. MAKERS15 code excludes sale items, Independent designers PDF patterns, gift cards, mystery packs & threads. Only one coupon code can be used per order. There is a minimum spend of £10 or your currency equivalent for coupon use. Delivery costs are not included in the minimum spend. All free patterns are listed as free at the time of sending the email. For more information, please read our Terms and Conditions. Got a query? Visit our help centre. Email not displaying properly? View online. © 2026 LoveCrafts Group Limited. All rights reserved. LoveCrafts Makers Ltd registered in England and Wales (no. 8072374) at LoveCrafts Group, 1010 Eskdale Road, Winnersh Triangle, Wokingham, UK, RG41 5TS. Stay Connected Contact us | Too many emails? Opt down to once a week | Unsubscribe

Brand
LoveCrafts
Industry
Ecommerce · Craft supplies
Type
Newsletter
Email
Newsletter
Sent
Day 17 after signup
Sent at
Tue, 6:02 AM UTC
From
🧶 LoveCrafts <newsletter@e.lovecrafts.com>
Product gridDiscount code
All newsletter examples

Breakdown

Main button
“Free PDF!”
Calls to action
21 buttons, 65 links
Length
544 words · 2 min read
Images
17
Layout
Single column · Visual
Voice
Friendly
Language
English
Fonts
Arial, SofiaProRegular, courier
Dark mode
No custom styles

Colors

  • #fe5a8c
  • #ddf8ee
  • #ffbdd1
  • #333333
  • #ffffff
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1/3 off Valley Yarns: 2 Days Only ⏳

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FINAL HOURS: Up to 50% off ⏰

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LAST DAY: Up to 50% off DK, Aran & Worsted ⏳

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