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Email examplesBrandsLMNOnboarding

LMN onboarding business grader email

Introduces a free landscape business grader that benchmarks labor efficiency, pricing, and revenue opportunity. A single call to action invites the reader to enter a few numbers and get a score.

LMN

Day 3 after signup

Your landscape business score, in 2 minutes

A free benchmark of your efficiency, pricing and revenue opportunity.

Why it works

  • Open with a problem the audience recognizes before introducing the tool that addresses it.
  • Explain the concrete outputs readers will receive so the value of taking the next step is clear.
  • Keep the email focused on one action and make the time commitment easy to understand.

How it is built

  1. Brand header
  2. Business problem
  3. Grader introduction
  4. Benchmark outcomes
Email copy

LMN BUSINESS GRADER Your landscape business score, in 2 minutes Hi there, Plenty of owners can tell you what they billed last month. Far fewer can tell you whether their crews' hours turned into the revenue they should have. This Landscape Business Grader answers that in about two minutes. Enter a few numbers and you get: • A health score from 0 to 100 • Your revenue per labor hour against your market • The dollar gap between where you run today and where the top operators in your region run It's free, and it benchmarks you against thousands of LMN operators across North America. Get my score The Crew at Granum Granum, 309 E. Paces Ferry Rd NE, Suite 400, Atlanta, GA 30305, United States Unsubscribe Manage preferences

Brand
LMN
Industry
SaaS · Construction management software
Type
Lifecycle
Email
Onboarding
Sent
Day 3 after signup
Sent at
Tue, 11:42 PM UTC
From
The Crew at Granum <hello@granum.com>
Sent with
HubSpot
Single CTA
All onboarding email examples

Breakdown

See this email for your brand

Try it
  • Primary call to action
  • Team sign-off
  • Main button
    “Get my score”
    Calls to action
    1 button, 6 links
    Length
    126 words · Under a minute
    Images
    2
    Layout
    Single column · Balanced
    Voice
    Informative
    Language
    English
    Fonts
    Lato, Helvetica, Arial
    Dark mode
    No custom styles

    Colors

    • #f95a4b
    • #fafaf2
    • #1d2638
    • #2c364c
    Red emailsLight emails

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