Lavazza
Day 10 after signup
[First name], let’s improve your Lavazza experience
Take our coffee survey, get a discount!
Why it works
- Explain how the response will improve the recipient’s experience before asking for their input.
- Make the survey easy to answer by presenting the available choices directly in the email.
- Pair a clear incentive with the request, while keeping the main focus on gathering useful preferences.
How it is built
- Personalization introduction
- Discount incentive
- Preference question
- Coffee format options
Email copy
View online. We’re on a mission to make your Lavazza coffee experience more tailored to your preferences! Tell us your preferred coffee format, and we’ll send you an exclusive discount to save on your next coffee order. Which coffee format is your favorite? Ground Coffee Whole Bean Lavazza Keurig® K-Cup® Pods** Nespresso Compatible Capsules* Expert Capsules Tablì Tabs Other Your answer will put you one step closer to an even more personalized Lavazza experience! * Lavazza is not affiliated with, endorsed or sponsored by Nespresso ** Keurig and K-Cup are trademarks of Keurig Green Mountain, Inc., used with permission. Lavazza North America, Inc 1301 Wilson Dr, West Chester, PA 19380. Tel: (833) 933-0389 This is an advertisement and outbound email only. Please do not respond. This email has been sent out on behalf of Lavazza. Unsubscribe - Privacy