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Email examplesBrandsLane BryantSale / discount

Lane Bryant limited-time sale email

Promotes several limited-time Lane Bryant offers, including a discount on one full-price item, reduced-price bras, and savings on clothing and clearance. It also lists shipping, rewards, and other promotions alongside detailed offer terms.

Lane Bryant

Day 5 after signup

FNL HOURS! 60% OFF 1 ITEM YOU CHOOSE!

+ $35 bras & 40% OFF ENDS IN HRS!

Why it works

  • Lead with a clear discount and a short deadline to make the campaign’s urgency easy to grasp.
  • Group related offers together so shoppers can quickly scan discounts by product category.
  • Keep detailed exclusions and eligibility terms separate from the main offer messaging so they remain available without obscuring the promotion.

How it is built

  1. Urgent discount headline
  2. Free shipping offer
  3. Apparel and bra discounts
  4. Rewards and bonus offers
  5. Promotion terms and exclusions
Email copy

+ $35 bras & 40% OFF ENDS IN HRS! Can't see images? Click here Offer valid limited time only. While supplies last. Offer not valid on the purchase of charity items, third-party brands, gift cards, e-gift cards, credit card payments, prior purchases, final sale items, taxes or shipping; other exclusions may apply. In the event of a return, refund shall not exceed amount paid. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Lane Bryant reserves the right to discontinue or modify this offer at any time. Offer may not be combined with other offers, coupons or discounts except as provided herein. No rain checks. No price adjustments. No cash value. Not transferable. Void where prohibited. FREE GROUND SHIPPING ON $75+: Valid 10/26/2026 & 10/29/2026 through 10/31/2026 on orders shipped by standard delivery to one shipping address within the continental U.S. Qualifying purchase amount is determined after allowable discounts and before tax and US shipping. Additional charges may apply if you choose express delivery and/or multiple shipping addresses. All applicable duties and taxes will be paid by the package recipient. Offer combinable with other offers except shipping offers. 60% OFF 1 FULL-PRICE ITEM: Valid at lanebryant.com on 10/26/2026 (until 11:59 p.m. PT online). Valid in Lane Bryant stores 10/26/2026 with coupon. Offer valid on ticket price for in-stock item: clothing, sleep, swim, panties, shapewear and lingerie. Excludes early access, doorbusters, third-party brands (e.g., Skechers & Lemon). Not combinable with coupons or other discounts unless otherwise stated. CLOTHING & SLEEP 40% OFF: Valid in Lane Bryant stores and at lanebryant.com on 10/26/2026 (until 11:59 p.m. PT online). Offer valid on as marked in-stock clothing & sleep. Excludes early access, panties, clearance, third-party brands (e.g., Sketchers & Lemon). Not combinable with coupons or other discounts unless otherwise stated. DOORBUSTER ALL BRAS $35: Valid in Lane Bryant stores and at lanebryant.com on 10/26/2026. Valid only on as marked in-stock Cacique bras & sports bras. Excludes clearance and final sale bras. Not combinable with coupons or other discounts unless otherwise stated. 2X BONUS POINTS ON QUALIFYING PURCHASES: Not combinable with other additional Points special offers. Offer is available to all Lane Rewards members. Silver Members earn 20 pts/$1 (30 pts/$1 with a Lane Bryant Credit Card), Gold Members earn 30 pts/$1 (40 pts/$1 with a Lane Bryant Credit Card) and Platinum Members earn 40 pts/$1 (50 pts/$1 with a Lane Bryant Credit Card) on eligible purchases. Subject to some additional restrictions (see Rewards Program Terms and Conditions at Terms and Conditions), each qualifying purchase amount equals only the price of bonus-eligible merchandise before tax and shipping. Bonus Points will appear in your Lane Rewards Program Account after a qualifying purchase within approximately 7 days. Valid 10/19/26 through 10/26/26 (ends 11:59 p.m. PT online). CLEARANCE EXTRA 50% OFF: Valid in Lane Bryant stores 10/26/2026 through 10/28/2026 and at lanebryant.com on 10/26/2026 (until 11:59 p.m. PT online). Excludes final sale, clearance bras and clearance panties. Not combinable with coupons or other discounts unless otherwise stated. EARN LANE STYLE CASH: Earn a $25 Lane Style Cash coupon for every $50 spent on merchandise in Lane Bryant stores and Outlets or at lanebryant.com during the earning period, September 21 through November 5, 2026. Valid for $25 off qualifying $50 purchases during redemption period, November 6 through 15, 2026. Not valid on Gift Cards and E-Gift Cards. LANE REWARDS: This rewards program is provided by Lane Bryant Brands Opco LLC, and its terms may change at any time. Click Here for full Rewards Terms and Conditions, which include eligibility requirements, how points are calculated and binding dispute resolution provisions. In order to join, you will be req

Brand
Lane Bryant
Industry
Ecommerce · Apparel
Type
Promotional
Email
Sale / discount
Sent
Day 5 after signup
Sent at
Mon, 9:23 PM UTC
From
Lane Bryant <donotreply@bcemail.lanebryant.com>
Sent with
SendGrid
Countdown
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 49 links
Length
1,146 words · 5 min read
Images
30, incl. a GIF
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Montserrat Regular
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
Light emails

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