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Email examplesBrandsJoybirdSeasonal campaign

Joybird Black Friday sofa-bed promotion

Joybird highlights a sofa that converts into a bed and promotes savings of up to 45% for Black Friday. The email includes sale terms and subscription preferences in its footer.

Joybird

Day 15 after signup

🪄Our next trick: Turn a sofa into a bed!

Plus, save up to 45% off during Black Friday

Why it works

  • Open with a curiosity-building product hook to give the seasonal promotion a specific angle.
  • Pair the product idea with a clear savings amount so readers can quickly understand the offer.
  • Keep sale terms and preference links in the footer, separate from the main promotional message.

How it is built

  1. Playful product headline
  2. Black Friday savings offer
  3. Legal and unsubscribe footer
Email copy

Terms & Conditions *The Black Friday Sale discount is a limited time offer valid until 11.30.2026 and it cannot be combined with other offers, coupons, discounts, or prior purchases. Some exclusions may apply. †By submitting this form you agree to receive reoccurring automated promotional, transactional, and personalized marketing text messages (e.g., SMS, MMS, RCS) from Joybird at the cell number used when signing up. Consent is not a condition of any purchase. For Help email Joybird Support at support@joybird.com. Reply STOP to cancel. Msg frequency varies. Msg and data rates may apply. View Terms & Privacy. This email was sent to you@example.com Privacy Policy | Terms of Use | Preferences | Unsubscribe Joybird | 767 S. Alameda St., Suite 360 Los Angeles, CA 90021

Brand
Joybird
Industry
Ecommerce · Furniture
Type
Promotional
Email
Seasonal campaign
Sent
Day 15 after signup
Sent at
Thu, 8:12 PM UTC
From
Joybird <news@hello.joybird.com>
Sent with
Iterable
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 39 links
Length
125 words · Under a minute
Images
24

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Layout
Multi-column · Visual
Voice
Playful
Language
English
Fonts
sofia-pro, Arial, open sans
Dark mode
No custom styles

Colors

  • #f6f6f6
  • #8d8d8d
Light emails

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