JetBlue Airways
Day 26 after signup
Your inbox just got more fly.
Why it works
- Set clear expectations by naming the kinds of messages subscribers will receive.
- Keep the welcome brief and use a scannable list to make the content mix easy to understand.
- Place preference and help links after the main message so readers can manage their subscription.
How it is built
- Personal greeting
- Welcome message
- Email content overview
- Preference and help links
- Compliance footer
Email copy
Here's everything you can expect from us. Hey [First name]. We're glad you're here, because now amazing offers and updates are landing right in your inbox. Here's what you can expect: Great offers and promotions Route annoucements Product and partner updates Travel inspiration And much more! Preference Center | Help | Business Travel | Privacy | About JetBlue Add jetblueairways@marketing.jetblue.com to your address book to ensure delivery to your inbox. This e-mail was sent to you@example.com. To update your preferences or unsubscribe from future JetBlue emails please click here. We're sorry, but email messages sent in reply to this message will not be answered. If you have questions, please visit the Help section at jetblue.com. JetBlue Airways, 27-01 Queens Plaza North, Long Island City, NY 11101. 1. Certain taxes and fees excluded. TrueBlue Terms & Conditions apply. The JetBlue Plus World Elite Mastercard (JetBlue Plus Card) is issued by Barclays Bank Delaware pursuant to a license from Mastercard International Incorporated. Mastercard, World Mastercard, World Elite Mastercard, and the circles design are registered trademarks of Mastercard International Incorporated. California Residents: THIS IS AN ADVERTISEMENT. YOU ARE NOT REQUIRED TO MAKE ANY PAYMENT OR TAKE ANY OTHER ACTION IN RESPONSE TO THIS OFFER. Barclays Bank Delaware, PO Box 8801, Wilmington, DE 19801, 1-833-249-8429, Member FDIC © 2026 JetBlue Airways Corporation